Operation Director– Job Description
Role Objective
The Operation Director is responsible for driving operational discipline and cultural
consistency across all stores. He ensures that all activities under People, Product, Process,
and Place align with brand standards, performance thresholds, and profitability goals.
The Operation Director's role focuses on monitoring reports, identifying trends, and implementing
corrective actions — not on execution, but on ensuring that execution happens effectively.

1. PEOPLE – Discipline, Ownership, and Team Efficiency
Objective:
To maintain a disciplined, skilled, and motivated workforce that performs consistently across
all levels.
Key Result Areas (KRA):
• Review HRMS reports daily for attendance, grooming, and punctuality; address
deviations promptly.
• Ensure teams follow reporting and escalation protocols.
• Manage employee-level escalations by identifying root causes and aligning concerned
HODs for resolution.
• Track manpower utilization, attrition, and training outcomes; recommend corrective
action.




• Develop second-line managers capable of handling routine operations independently.
• Conduct weekly people performance reviews and share summary reports with
management.
• Ensure work efficiency, communication clarity, and smooth handovers between shifts
or departments.2. PRODUCT – Control, Quality, and Profitability
Objective:
To ensure that product movement, display, and performance align with commercial goals and
brand presentation standards.

Key Result Areas (KRA):
• Monitor daily and weekly product movement (MBQ, ageing, stock vs. sale) and take
timely actions.
• Maintain thresholds for stock ageing, stock-to-sale ratio, and replenishment
timelines.
• Coordinate with Product, Operations, and Visual Merchandising teams for timely
display correction and markdowns.
• Ensure product rotation supports higher sell-through and profitability per square
foot.
• Review feedback from stores and clients to improve product alloca

📌 Director of Operation (Hyderabad)
🏢 Dazzles Studio
📍 Hyderabad