Drive outbound business development for Cherrywork AI Invoice Management, an SAP-certified AP Automation solution, by generating qualified leads and building sales pipeline across the North American market.
Key Responsibilities
Build target account lists and identify key decision-makers.
Execute cold calling, email, LinkedIn, and outbound campaigns.
Research accounts, identify AP pain points, invoice volumes, and buying triggers.
Generate qualified meetings and contribute to monthly pipeline targets.
Present the AI-led AP Automation value proposition to Finance, Shared Services, and IT stakeholders.
Work with Sales and Pre-Sales to convert leads into qualified opportunities.
Maintain CRM hygiene and track outreach performance.
Specific Skills Required
3–6 years of Inside Sales / SDR / B2B Business Development
North American market experience – Mandatory
Cold Calling & Outbound Prospecting
Enterprise / SaaS / Product Sales
AP / P2P / Finance process knowledge – Preferred
SAP ecosystem knowledge – Preferred
Account research & lead generation
CRM & pipeline management
Solid communication and presentation skills
Ability to engage senior/CXOs and explain technical solutions simply
Data-driven and self-managed approach