ROLE PURPOSE
Own operational performance across all Madame EBOs and the direct digital channel (madameonline.com). The role is accountable for ensuring every EBO and the website hits its productivity targets, clears inventory within the sell-through window, and runs to SOP. This role does not manage marketing, brand, or customer acquisition - those sit with Marketing. This role owns what happens after the customer walks in or lands on the site.
CORE ACCOUNTABILITIES
1. EBO Store Operations & Productivity
· Own store-level ABP achievement for all EBOs - weekly tracking, not monthly.
· Monitor and report: revenue per sq ft, UPT, ATV, conversion rate, footfall vs conversion gap.
· Identify underperforming stores within the week. Escalate to Business Head with a specific action recommendation - not just a flag.
· Ensure SOP compliance across all EBOs: opening/closing checklist, cash handling, VM execution, staff grooming standards.
· Conduct store visits: minimum one audit per store per month, more for underperforming stores.
2. Website Operations (madameonline.com)
· Coordinate with the digital team on operational aspects: listing accuracy, product availability, order fulfilment TAT, return processing speed.
· Monitor website sell-through, cart abandonment, and returns rate. Escalate anomalies to Business Head and Marketing Head.
· Ensure inventory on the website reflects actual warehouse availability - liaise with IT (Logic ERP / Shopify sync) to maintain accuracy.
· This role does not own digital marketing, SEO, or campaign strategy - those sit with Marketing.
3. Inventory Clearance & Replenishment
· Monitor sell-through % at store and SKU level. Flag aged styles
· Coordinate with merchandising for IBT (inter-branch transfers), markdowns, and reallocation decisions.
· Ensure replenishment from warehouse to EBO is within agreed TAT.
· Own the end-of-season clearance process for the EBO channel.
4. Store Team Management & Screening
· Screen and shortlist Store Manager