Experience: 2–5 years
Industry: Digital Marketing / Advertising / Creative Agency
Location: Okhla Phase 1, Delhi
Employment Type: Full-time

About the Role
We are looking for a Social Media Strategist with robust agency experience who understands brands, consumers, social media trends, and campaign strategy.
The ideal candidate should have hands-on experience working on social media campaigns for multiple brands , from research and ideation to strategy and execution . You should be someone who can look beyond simply creating a content calendar and develop strong campaign ideas and strategic concepts that deliver meaningful brand impact.

Key Responsibilities
- Develop social media strategies for multiple brands across different industries.
- Understand brand positioning,



target audience, objectives, and communication tone.
- Conduct brand, competitor, audience, and category research to identify insights and opportunities.
- Develop creative campaign ideas, concepts, themes, and social media properties.
- Lead campaign ideation from initial insight through to execution.
- Create monthly/quarterly social media strategies and content directions.
- Develop content pillars, communication frameworks, campaign narratives, and platform strategies.
- Work closely with copywriters, designers, video teams,

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