Job title:Programmatic Campaign Specialist
- Location: Hyderabad

Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.

Our mission is to bring health in people’s hands by making self-care as straightforward as it should be. For half a billion consumers worldwide - and counting.

At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sitesand 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.

About the job:
Plan and execute programmatic campaign management activities to drive cross-channel performance through optimization of bidding, pacing, testing, and scaling strategies. Ensure alignment with media plans, performance objectives, and measurement frameworks while maintaining delivery quality, efficiency,



and compliance across programmatic platforms.

Main responsibilities:
As a Programmatic Campaign Manager, you will manage and optimize programmatic campaigns across DSP platforms to achieve performance objectives. Your day-to-day responsibilities will include monitoring delivery, adjusting bidding and pacing strategies, conducting testing across audiences, creatives, and inventory, and troubleshooting delivery or tracking issues.

You will collaborate closely with media buyers, agencies, and internal stakeholders to ensure campaigns deliver against KPIs while maintaining quality, brand safety, and operational discipline.

Roles & Responsibilities
- Expected to be a Subject Matter Expert (SME)in programmatic campaign execution and optimization.
- Build, manage, and optimize programmatic campaigns across DSP platforms.
- Execute optimization actions including budget shifts, bid adjustments, frequency tuning, and

📌 Programmatic Campaign Specialist (Hyderabad)
🏢 Opella Healthcare Group
📍 Hyderabad