Job Description - Area Sales Executive
Department: Sales & Marketing
Industry: Industrial Fuels / Petrochemicals
Location: Raipur, Chhattisgarh
Experience: 1-4 years in B2B Industrial Sales / Fuel Sales / Lubricants / Petrochemicals / Chemicals
About the Role
Key Responsibilities
- Identify and develop new B2B customers for industrial fuel products.
- Generate leads through field visits, cold calling, references and market research.
- Visit industrial plants and understand their fuel requirements and consumption.
- Build and maintain relationships with purchase, commercial, production and plant-management teams.
- Prepare quotations and negotiate prices within company guidelines.
- Coordinate with operations, dispatch and logistics teams for timely product delivery.
- Follow up on enquiries, quotations, orders and outstanding payments.
- Maintain regular records of leads, customer visits, sales enquiries and conversions.
- Monitor competitor pricing, market demand and customer requirements.
- Achieve monthly and quarterly sales targets.
- Ensure all customer interactions and product handling discussions follow applicable industrial safety and regulatory requirements.
- Graduate in any discipline; BBA/MBA in Sales & Marketing will be an advantage.
- 1-4 years of experience in B2B industrial sales, preferably fuels, petrochemicals, chemicals, lubricants or related industries.
- Strong communication, negotiation and relationship-management skills.
- Comfortable with extensive field visits and industrial-site meetings.
- Ability to independently generate leads and convert prospects into customers.
- Valid driving licence and willingness to travel locally/regionally.
Key Performance Indicators (KPIs)
- Monthly sales achievement.
- Current customer acquisition.
- Lead-to-order conversion.
- Customer retention and repeat orders.
- Collection/payment follow-up.
- Number of productive customer visits.
Pay: ₹10,014.46 - ₹33,531.19 per month
Work Location: In person
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