Job Requirements
Marketing Campaigns Manager
Location: Hyderabad, India
Experience: 5–7 Years
Function: Marketing / Demand Generation
Industry: B2B SaaS / Enterprise Technology
Location: Hyderabad,IN
Role Type: Fulltime

Summary
We’re looking for a Marketing Campaigns Manager who can turn marketing priorities into campaigns that create engagement, generate qualified demand, and contribute to the pipeline.
This is a hands-on campaign ownership role for someone who enjoys both strategy and execution. You’ll take campaigns from idea to launch to defining audiences, coordinating content and creative, building programs in HubSpot, partnering with internal teams, monitoring performance, and optimizing based on results.
You’ll work closely with Demand Generation, Marketing Operations, Product Marketing, Content, Creative, Events, and Sales to deliver integrated campaigns across multiple channels.
If you enjoy connecting audience + message + channel + technology + data to create measurable business impact, this role is for you.

Work Experience
Core Responsibilities




Own the end-to-end planning, execution, and optimization of B2B marketing campaigns.
Translate business, product, regional, and sales priorities into actionable campaign plans.
Execute integrated campaigns across email, digital, content, webinars, events, and sales activation.
Develop campaign briefs, audiences, timelines, channel plans, dependencies, and success metrics.
Manage multiple campaigns simultaneously while ensuring quality and timely delivery.
Build and execute email campaigns, nurture programs, newsletters, and targeted communications in HubSpot.
Own audience segmentation, personalization, scheduling, testing, and campaign deployment.
Develop nurture journeys based on personas, account segments, lifecycle stages, and engagement.
Continuously optimize subject lines, messaging, CTAs, audiences, and campaign journeys through testing and performance analysis.
Follow email deliverability, consent managem

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