Job Description:

Experience Required: 4-7 years

Role Overview:

We are looking for a highly driven and execution-focused Manager / Senior Manager – Influencer Activation to lead end-to-end influencer marketing campaigns across brands. The ideal candidate will own campaign planning, execution, creator relationships, stakeholder management, and team coordination while ensuring seamless delivery and high-quality campaign outcomes.

The role requires robust experience in influencer marketing, campaign execution, creator partnerships, client servicing, and cross-functional collaboration within an agency environment. Key

Responsibilities:
- Lead end-to-end execution of influencer marketing campaigns across Instagram, YouTube, LinkedIn, and emerging social platforms.
- Develop activation strategies aligned with campaign objectives and brand goals.
- Build and manage relationships with creators, talent managers, agencies, and platform partners.
- Own campaign timelines, budgets, deliverables, approvals, and execution from kickoff to closure.
- Oversee influencer sourcing, negotiations,



commercials, contracts, and onboarding.
- Ensure brand briefs are executed accurately while maintaining quality standards and timelines.
- Manage campaign reporting, performance tracking, and post-campaign analysis with actionable insights.
- Collaborate closely with strategy, creative, media, production, and client servicing teams.
- Mentor and guide junior activation executives while ensuring operational excellence.
- Identify process improvements to enhance campaign efficiency and scalability.
- Stay updated on influencer trends, platform updates, AI tools, and the evolving creator ecosystem.
- Contribute to creator strategy, content direction, and campaign ideation.

Requirements:
- 4–7 years of experience in influencer marketing, creator partnerships, or digital campaign execution.
- Proven experience managing multiple large-scale influencer campaigns simultaneously.
- Strong understa

📌 Senior Manager (Rohtak)
🏢 PUBLICIS GROUPE
📍 Rohtak