19 Aug
|
Zenrate Technologies Private
|
Gurugram
19 Aug
Zenrate Technologies Private
Gurugram
We are not looking for an employee. We are looking for a Builder.
We are looking for a domain expert in Performance Marketing who doesn't just manage ad budgets but knows how to build a brand, create demand, experiment relentlessly, and turn creativity into measurable business growth.
If you are joining only for a salary, this role is not for you.
If you get excited by a blank canvas, love creating unconventional campaigns, obsess over customer psychology, and believe that outstanding advertising can change the trajectory of a company we want to meet you.
What You Will Own
- Build and execute the complete Performance Marketing & Growth strategy.
- Own the entire funnel awareness → acquisition → conversion → retention → repeat purchase.
- Manage and scale performance marketing across Meta, Google, YouTube and other relevant platforms.
- Develop an extraordinary creative testing engine new concepts, hooks, angles, formats, storytelling and offers.
- Work closely with the creative team to produce ads that stand out, stop scrolling and create conversations.
- Constantly experiment with new customer segments, creatives, landing pages, offers and campaigns.
- Analyse campaign data and convert insights into actionable growth experiments.
- Own CAC, ROAS, conversion rate, LTV and overall marketing ROI.
- Build a scalable acquisition engine rather than simply optimising existing campaigns.
- Identify what competitors are doing and then find ways to do it differently and better.
- Use customer psychology, cultural trends and creative storytelling to create campaigns that people remember.
- Build a strong feedback loop between ads → customer behaviour → product → creative → growth.
The Kind of Person We Want
You should be someone who:
- Has deep expertise in performance marketing ,digital growth & AI for competitor analysis
- Thinks like a founder, not an employee.
- Is highly creative and constantly generating new ideas.
- Understands that creative is the biggest growth lever
📌 Performance Marketing Specialist (Gurugram)
🏢 Zenrate Technologies Private
📍 Gurugram