Performance Marketing & SEO Specialist

Company: Roavion Automotive Pvt. Ltd.
Department : Digital Marketing
Employment Type: Full-time
Experience: 2–5 years
Industry: E-commerce / Automotive / D2C
Location: [Kochi, Kerala, India]
Salary: 15,000 – 30,000 per month

About the Role

We are building a premium D2C automotive brand in a category where customer education and discovery are still at an early stage.

That creates a unique growth opportunity — but it also means we cannot rely on traditional marketing.

We are looking for a Performance Marketing & SEO Specialist who can take ownership of customer acquisition, organic growth, analytics, and continuous optimization.

This is not a reporting-only role.

We want someone who can look at the data, identify what is wrong, understand why it is happening, solve the problem, test the solution, and turn the result into measurable business growth.

You will have ownership across SEO, paid acquisition, analytics, conversion optimization, and growth experiments.

Key Responsibilities1. SEO Strategy & Execution




- Conduct keyword research and identify high-intent search opportunities.
- Develop and execute SEO strategies focused on customer acquisition and revenue.
- Manage on-page SEO, technical SEO, internal linking, metadata, and content optimization.
- Build content pillars based on customer search behavior and buying intent.
- Monitor Google Search Console, keyword rankings, organic traffic, and conversions.
- Identify SEO problems and opportunities and take corrective action.
- Continuously improve organic visibility and qualified traffic.

2. Performance Marketing
- Plan, execute, and optimize campaigns across Google Ads, Meta Ads, Pinterest, and other relevant platforms.
- Manage campaigns against transparent ROAS, CAC, conversion, and revenue targets.
- Develop structured testing frameworks for creatives, audiences, landing pages, offers, and campaigns.
- Analyze campaign performance and reallocate budgets based on busines

📌 Performance Marketing (Kochi)
🏢 ROAVION AUTOMOTIVE
📍 Kochi