Job Title: Senior SEO & Search Experience Specialist (SEO, AEO, GEO, ASO)
Role Overview
We are looking for a high-impact, execution-oriented Search Experience Specialist
to own our end-to-end organic visibility. In this role, you won't just be auditing and building strategies—you will be the primary driver of execution.
You will expand our reach across traditional search engines (
SEO
), AI Answer Engines (
AEO
), Generative Engine Interfaces (
GEO
), and App Stores (
ASO
). The ideal candidate is deeply technical yet content-savvy, possessing a solid bias for action. You will directly implement tags, optimize pages, manage content pipelines, and deploy on-page changes to rapidly scale our organic footprint.
Key Responsibilities
- End-to-End Ownership:
Define and execute the roadmap for traditional SEO, AI Search (GEO/AEO), and App Store Optimization (ASO) from initial research to deployment and reporting.
- Hands-on Implementation:
Directly write, edit, and implement HTML tags (titles, metas, headers, canonicals, schema markup)
and manage CMS page layouts to optimize for search performance.
- AEO & GEO Optimization:
Structuring site data, creating highly authoritative content, and implementing advanced schema to ensure our brand is the definitive answer in AI engines (like ChatGPT, Perplexity, and Google Gemini).
- ASO Management:
Own our app store listings (Google Play & Apple App Store). Execute keyword optimization, A/B test creatives, and optimize descriptions to drive organic app downloads.
- Content Execution:
Partner with creators or independently produce high-quality, search-intent-driven content. You will own the publishing process, ensuring every page is perfectly optimized for both users and bots before going live.
- Technical & On-Page Auditing:
Continuously monitor site health, Core Web Vitals, crawl budgets, and indexing issues, fixing front-end errors yourself whenever possible.
Required Skills & Qualifications
- Experience:
4+ years of hands-o
📌 Senior SEO Specialist (Mumbai)
🏢 ZILO
📍 Mumbai