ROLE PURPOSE

Execute and monitor brand's day-to-day digital marketing operations across paid search, paid social, SEO, and social media. This is an execution-focused role with a robust learning path into digital strategy ideal for a sharp, analytically-minded marketer who wants to build a career in luxury digital marketing.

KEY RESPONSIBILITIES
- Campaign Execution & Monitoring Set up, launch, and monitor paid campaigns on Google Ads and Meta. Track daily performance metrics (impressions, clicks, CTR, CPC, conversions). Flag underperformance to the Manager.
- Ad Creative Coordination Brief the Content Studio on ad creative requirements (static, carousel, video). Ensure creative is produced on time, meets platform specifications, and is brand-compliant before going live.
- SEO Support Execute on-page SEO tasks: meta tags, image alt text, internal linking, and content updates.



Coordinate with the Brand & Content team on keyword-optimised content publication.
- Social Media Scheduling Schedule and publish approved content across Instagram, YouTube, and other digital channels. Manage the content calendar tool. Track post-performance and share weekly analytics.
- Analytics & Reporting Pull weekly digital performance reports from GA4, Google Ads, and Meta Ads Manager. Compile into standard reporting templates for the Manager's review.
- Website Management Support — Support basic CMS updates — product page updates, blog publishing, banner changes. Log technical issues and coordinate with tech/dev teams for resolution.
- Competitor Monitoring — Track competitor digital activity (ads, content, SEO) weekly. Maintain a competitive intelligence log shared with the Manager and CMO monthly.

📌 Performance Marketing Executive-Leading Luxury Retail, Mumbai
🏢 Vsquare Consultants
📍 Mumbai