Job Description β€” Shopify Website Developer

Company: The Luxury Florets (TLF)
Location: New Delhi
Employment Type: Full-Time
Experience: 1–3+ years preferred

About the Role

The Luxury Florets is looking for a Shopify Website Developer who can build, maintain and continuously improve our e-commerce website.

The ideal candidate should have strong hands-on experience with Shopify, Shopify themes, Liquid, HTML, CSS, JavaScript and e-commerce conversion optimisation.

This role will work closely with our marketing team to ensure that the website is not only visually premium but also optimised to convert traffic generated through Meta Ads, Instagram and other digital marketing channels into sales.

Key ResponsibilitiesShopify Development
- Build, customise and maintain the TLF Shopify website.
- Customise Shopify themes according to the brand's luxury visual identity.
- Develop and modify Shopify sections, templates and components using Liquid.
- Create and optimise product pages, collection pages, landing pages and promotional sections.
- Manage Shopify apps and integrations.




- Improve website speed, mobile responsiveness and overall user experience.
- Troubleshoot and resolve technical issues.
- Implement current website features and functionality as the business grows.

E-commerce & Conversion Optimisation
- Improve the website journey from ad β†’ landing page β†’ product β†’ checkout β†’ purchase.
- Optimise product pages for higher conversion rates.
- Improve navigation, search, filters, cart and checkout experience.
- Implement effective offers, upsells, cross-sells and promotional sections where appropriate.
- Conduct A/B testing and recommend improvements based on website performance.
- Analyse customer behaviour and identify conversion drop-off points.

Meta Ads & Tracking

The developer should have a good understanding of how Shopify websites work with Meta Ads.

Responsibilities may include:
- Implement and maintain Meta Pixel on Shopify.
- Configure and troubleshoot M

📌 Website Developer (Patel Nagar)
🏢 The luxury florets
📍 Patel Nagar