What Youll Do
- Assist in the development and execution of SEO strategies to improve organic visibility and traffic
- Be actively involved in Go-To-Market (GTM) initiatives for new SaaS product features or launches
- Plan, execute, and optimize performance marketing campaigns across channels such as Google Ads, LinkedIn, and Meta
- Help maintain marketing performance reports and dashboards
- Stay updated with the latest trends and algorithm updates in search engine marketing

Oversee the planning, execution, and optimization of digital marketing campaigns across various channels.
- Collaborate with other departments (e.g., product, sales, design) to ensure cohesive messaging and branding.
- Analyze market trends and competitor activities to identify opportunities for growth.
- Understanding of copywriting for different marketing initiatives, since that a significant part of the day to day work.




- Exposure to outbound email campaigns
- What Were Looking For
- A self-starter eager to learn and grow in the digital marketing space

Passion for SaaS and understanding of B2B buyer journeys
- Strong attention to detail with the ability to handle multiple tasks
- Collaborative mindset able to work cross-functionally with content, product, and design teams

Ability to balance aesthetic, technical, and business requirements of websites.
- High aptitude, analytical skills, and eagerness to learn new technologies.
- Ready to work in a dynamic, challenging workplace with the willingness to learn and improvise on the fly.
- Ability to work on high-availability and complex systems with continuous learning and contribution.

📌 Digital Marketing Executive (Gurugram)
🏢 Thoughts2Binary
📍 Gurugram