- Conduct keyword research using tools like Google Keyword Planner, Ubersuggest, and SEMrush
- Optimize website pages (meta tags, headings, URLs, internal linking) for better search rankings
- Assist in creating SEO-friendly content (blogs, landing pages, website copy)
- Monitor website performance using Google Analytics and Google Search Console
- Support off-page SEO activities such as backlink building and directory submissions
- Manage and post content on social media platforms like Instagram, Facebook, and LinkedIn
- Assist in planning and executing email marketing campaigns using tools like Mailchimp
- Support paid marketing campaigns on Google Ads and Facebook Ads Manager
- Update website content and assist in landing page creation (WordPress or other CMS)
- Track and report performance metrics across all digital channels
- Stay updated with latest digital marketing trends and best practices