About the role

We're building Tuck, a virtual try-on platform that lets shoppers see clothes on themselves before buying. We sell it to fashion brands in India, the US, the UK and the UAE. The product works — not enough people know it exists. That's what you'd work on.

Founded by an ex-Amazon tech founder who previously built and sold India's first cashierless store. Small team, fast decisions, no layers.

What you'll do
- Own video end to end — concept, shoot, edit, publish. Reels and YouTube from week one, vlogs and a podcast to follow. This is the core of the job.
- Own content, with support — social copy, blogs and founder thought leadership. A graphic designer handles design execution; the ideas, words and calendar are yours.
- Use AI properly — image, video and writing tools, in a workflow that ships fast without looking like everyone else's output.

What we need to see

An Instagram or YouTube page with videos you made yourself. Not a portfolio deck, not client work you assisted on. Your own page, your own edits. This is the main thing we'll judge.

Beyond that:




- You write well in English, and can explain a technical idea to a fashion buyer without losing either of them
- You understand hooks, pacing, and why people stop scrolling
- Comfortable in Canva; you pick up new tools fast
- You finish things and publish them

No experience needed. No specific degree needed. Freshers welcome — a strong page beats a strong resume.

The three months

Month 1 you're publishing. Month 2 you're deciding what to publish. Month 3 we review your numbers.

We'll give you the specific targets on day one. You'll be judged on three things: did the content ship, did it get better each week, did the audience grow. Strong performance converts to a full time Content Lead role at a revised salary, owning content and brand as Tuck scales.

Why it's worth your three months

You report directly to the founder and CMO — your idea can be live the same week. Everything you make plugs int

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