Role Purpose -

The role will be responsible for social media management, SEO, digital marketing, content creation, branding and promotional campaigns to enhance brand visibility and generate business opportunities.

Key Responsibilities -

1. Develop and execute social media strategies across LinkedIn, Facebook, Instagram, YouTube and other digital
platforms.
2.Plan and execute digital marketing and promotional campaigns.
3. Improve website visibility through SEO and content optimization.
4.Design brochures, advertisements, social media creatives, business presentations and other marketing
collateral.
5.Create engaging digital content to promote Bentec and BENLO products and services.
6.Coordinate with Sales and Business Development teams to support product launches and marketing




initiatives.
7.Monitor campaign performance and recommend improvements based on analytics.
8.Track market trends and competitor activities to strengthen the company's digital presence.

Desired Skills-

1. Expertise in Social Media Marketing and SEO.
2.Proficiency in Adobe Photoshop, Illustrator, Canva and Microsoft PowerPoint.
3.Experience with Google Analytics, Meta Business Suite and LinkedIn Campaign Manager.

4. Robust content writing, branding and presentation skills.
5. Basic video editing knowledge will be an advantage.

📌 Social Media Expert (Kolkata)
🏢 First Resource
📍 Kolkata