Innovate in Bengaluru
Job Summary

The Analyst - SEO Excellence supports the SEO Excellence team in driving consistent SEO best practices across the organization. This role focuses on helping improve how SEO, AEO, and emerging GEO initiatives are documented, measured, and scaled through reporting, audits, experimentation support, and cross-functional coordination.

This role will report to the Senior Manager, SEO Excellence, and will work closely with SEO, Product, Technology, Content, UX, and Analytics partners to help translate SEO standards into actionable guidance, support experimentation efforts, and identify opportunities to improve organic performance. This role is ideal for someone with a strong SEO foundation, analytical mindset, and interest in helping scale best practices across a complex digital environment.
Roles & Responsibilities
Core Responsibilities
- Support the execution of SEO best practices by helping maintain documentation, playbooks, templates, and process guides.
- Work with cross-functional teams to help ensure SEO recommendations are reflected in briefs,



workflows, and execution processes.
- Support the team in areas related to AEO and GEO, including structured data, content formatting, and search experience optimization.
- Conduct audits and analyses to identify gaps in implementation, compliance, and performance.
- Assist with SEO testing and experimentation by helping track hypotheses, document test details, validate setup, and summarize results.
- Partner with analytics and SEO team members to turn findings into practical recommendations.
- Help create educational materials and support training or enablement sessions for internal teams.
- Stay current on search trends, platform changes, and recent SEO developments, and share relevant learnings with the team.
Years of Experience
- 2+ years of experience in SEO, digital marketing, content optimization, web analytics, or a related field.
- Experience in e-commerce, large websites, or digital

📌 Analyst SEO (Bengaluru)
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