About the role

At Man Matters, we’re building India’s most trusted, science-backed men’s health and wellness brand and influencer marketing is at the heart of how we grow.

We’re looking for someone who can balance strategy with execution and take ownership of outcomes. You will drive influencer led growth across categories like hair, beard, health and fitness, working on real business problems, not vanity campaigns.

If you enjoy building at scale, experimenting quick, and seeing direct impact, this is for you.

What you will own

1. Execute and optimise the influencer engine

Run influencer campaigns end-to-end across key products and categories

Drive influencer led GTMs with clear briefs, timelines, and deliverables

Track and optimise budgets with a focus on performance outcomes

2. Create high quality, conversion-focused content

Identify, brief, and manage creators across Meta and YouTube

Build content that is problem-first, insight led, and conversion-focused

Continuously test new formats, creators, and hooks based on data

3. Develop your performance instinct





Track performance across creators and content types; identify what’s working and why

Support structured experimentation and help build repeatable playbooks

Contribute to building a performance first culture within the influencer function

4. Build and manage creator relationships

Scout and onboard creators across niches fitness, grooming, health, lifestyle

Build relationships with doctors, experts, and credibility-led creators

Coordinate with agencies and external partners where needed

5. Collaborate closely with other teams

Work with Brand, Category, Performance, and E-com teams on aligned campaigns

Feed creator and content insights back into briefs and product conversations

Coordinate across functions on product launches and platform priorities

What we are looking for

3 to 5 years of experience in influencer marketing

Brand side or D2C experience strongly preferred; agency experience c

📌 Assistant Manager OR Manager Influencer Marketing for Man Matters (Thane)
🏢 Mosaic Wellness
📍 Thane