Experience: 1+ Years

Job Type: Full-Time

Location: Pune

Department: Digital Marketing / SEO

About Role:-

We are looking for a passionate and results-driven SEO Executive with 1+ years of experience in Search Engine Optimization. The ideal candidate should have hands-on experience in SEO, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and LLM-based search optimization.

The candidate should be capable of developing SEO strategies, improving organic rankings, managing Google Business Profiles, building high-quality backlinks, and helping businesses achieve top positions across Google Search and emerging AI-powered search platforms.

Key Responsibilities:-

- Develop and implement effective SEO strategies to improve organic traffic, keyword rankings, and lead generation.
- Perform keyword research, competitor analysis, and search intent analysis.
- Optimize websites for traditional search engines, AI search engines, answer engines, and LLMs.
- Work on AEO (Answer Engine Optimization) to improve visibility in featured answers and answer-based search results.
- Implement GEO (Generative Engine Optimization) strategies to improve brand and content visibility in generative AI search experiences.
- Understand how LLMs and AI-powered search platforms discover, interpret, and recommend content.
- Stay updated with the latest Google algorithm updates, ranking factors, SEO trends, and AI search developments.
- Develop and execute on-page, off-page, technical, and content SEO strategies.
- Optimize website content, meta titles, descriptions, headings, internal linking, schema markup, and other SEO elements.
- Analyze and improve website Domain Authority (DA), Page Authority (PA), and overall backlink profile.
- Identify and acquire opportunities for high-quality, relevant, and authoritative backlinks.




- Monitor backlinks and identify toxic or low-quality links when required.
- Manage and optimize Google Business Profiles (Google My Business/GBP) for multiple clients.
- Develop strategies to improve local rankings, profile visibility, calls, direction requests, website clicks, and customer footfall.
- Optimize GBP categories, services, products, posts, photos, Q&A;, reviews, and local SEO signals.
- Work on strategies to rank business profiles in the Google Local Pack, Google Maps, and top search positions.
- Track keyword rankings and prepare strategies to improve positions on Google.
- Perform regular SEO audits and identify technical, on-page, content, and backlink-related issues.
- Use SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, and other relevant platforms.
- Monitor organic traffic, keyword performance, conversions, local visibility, and competitor activities.
- Prepare regular SEO performance reports with actionable insights and growth recommendations.
- Coordinate with web developers, designers, and marketing teams for successful SEO implementation.

Required Skills & Qualifications

- 1 To 3 years of hands-on experience in SEO.
- Solid understanding of SEO strategy development and implementation.
- Knowledge of AEO, GEO, AI SEO, and LLM-based search optimization.
- Good understanding of Google algorithms, ranking factors, and search updates.
- Experience in On-Page SEO,



Off-Page SEO, Technical SEO, and Local SEO.
- Strong knowledge of Google Business Profile management and optimization.
- Experience in improving local business visibility and increasing profile actions and customer footfall.
- Knowledge of DA, PA, referring domains, backlink quality, anchor text, and link-building strategies.
- Experience in building high-quality and relevant backlinks.
- Ability to develop strategies for achieving top keyword rankings on Google.
- Knowledge of keyword research, competitor analysis, and search intent.
- Familiarity with Google Search Console and Google Analytics.
- Experience with SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, or similar tools.
- Strong analytical, problem-solving, and communication skills.
- Ability to manage multiple SEO projects and meet deadlines.

Preferred Skills

- Experience with AI-driven search optimization and emerging search platforms.
- Understanding of how content is surfaced by Google AI features, answer engines, and large language models.
- Knowledge of Schema Markup and Structured Data.
- Experience in SEO for local businesses and multi-location brands.
- Knowledge of content strategy and topical authority.
- Basic understanding of WordPress and website CMS platforms.

What We Are Looking For

We need someone who does not just focus on traditional keyword rankings but understands the future of search. The ideal candidate should be able to create and execute strategies that help brands become visible across Google Search, Google Maps, Answer Engines, Generative Search, and AI/LLM-powered platforms.

If you are passionate about SEO, AI search, ranking strategies, and delivering measurable business growth, we would love to have you on our team.

📌 Search Engine Optimization Executive (Pune)
🏢 Itorix Infotech LLP - Best Digital Marketing Agency Pune India
📍 Pune