Key Responsibilities:
Key Account Management & Business Growth
Oversee complete business management for strategic up-to-date trade accounts such as D-Mart and Reliance.
Create and execute Joint Business Plans (JBPs) aligned to volume growth, revenue expansion, and profitability objectives.
Identify and capitalize on growth opportunities by expanding product listings, enhancing in-store visibility, and driving activation initiatives within accounts.
Sales Strategy & Execution
Deliver monthly, quarterly, and annual sales objectives across assigned key accounts.
Analyse performance at category, SKU, and store levels to identify improvement opportunities and drive sales acceleration.
Ensure consistent product availability through effective order management and robust service level adherence.
Commercial Management & Negotiations
Lead commercial discussions covering margins, trade terms, promotional agreements, and annual business contracts.
Manage account-specific investment budgets including trade schemes, discounts, and promotional spends.
Maintain adherence to company pricing frameworks,



contractual obligations, and commercial policies.
Operational Effectiveness
Collaborate closely with supply chain, finance, merchandising, and category teams to ensure smooth execution of account operations.
Address invoicing discrepancies, payment follow-ups, and claim settlements efficiently.
Monitor and improve operational KPIs including OTIF performance, inventory coverage, and product freshness standards.
Business Analytics & Performance Reporting
Analyse sales data, category trends, and competitive activity to support strategic decision-making.
Develop periodic performance reports and dashboards, presenting actionable insights to senior stakeholders.
Promotions & In-Store Visibility
Plan and implement promotional campaigns, in-store activations, and visibility initiatives across contemporary trade partners.
Evaluate promotional effectiveness and optimize investments to improve return on spend.

📌 Kam Modern Trade Chennai
🏢 Saaki Argus And Averil Consulting
📍 Chennai