Meta & Google Ads Specialist

Mumbai (In office)

Company: The Bombay Digital Company

About Us

The Bombay Digital Company is a rapid-growing digital marketing agency specializing in performance marketing for ecommerce and product-based brands.

We primarily work on Meta conversion campaigns, shopping/catalog campaigns, and Google Ads campaigns focused on driving sales, leads, and ROAS growth.

We also have an in-house content studio for UGC content, reels, and ad creatives that improve ad performance and conversions.

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IMPORTANT

Only apply if you have hands-on experience managing Meta Ads or Google Ads campaigns.

This is NOT a sales, operations, or business development role.

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Job Responsibilities
Plan, launch, and optimize Meta Ads campaigns (Facebook & Instagram)
Manage Google Ads campaigns including Search, Shopping & Performance Max
Scale ecommerce conversion campaigns profitably
Handle retargeting, lookalike audiences, catalog ads & funnel optimization
Monitor campaign performance, budgets, ROAS, CPA & CTR




Conduct audience testing & creative testing
Coordinate with creative/content team for ad creatives & UGC requirements
Analyze campaign data and generate reports
Improve campaign performance through continuous optimization

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Required Skills
Hands-on experience with Meta Ads Manager
Hands-on experience with Google Ads
Experience running conversion campaigns
Experience managing ecommerce/D2C brands
Knowledge of Meta Pixel, GA4 & GTM
Robust understanding of ROAS, CPA, CTR & funnel metrics
Ability to scale winning campaigns
Good analytical & communication skills

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Preferred Experience
Shopify brand experience
Experience with shopping/catalog campaigns
Creative strategy understanding
Experience handling monthly ad spends

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Pay: ₹20,000.00 - ₹50,000.00 per month

Application Question(s):
Name the AI tools experience you have (Digital or social)

Work Location: In person

📌 Meta & Google Ads Borivali (India)
🏢 TBC Digital Private
📍 India