Project Manager- Digital Marketing and AI (India)

Project Manager- Digital Marketing and AI (India)

19 Aug
|
Soft system solution
|
India

19 Aug

Soft system solution

India

Job SummaryWe are looking for an experienced Project Manager to oversee web development and digital marketing projects, including SEO, PPC, social media, content, graphics, AI initiatives, and quality assurance.

The ideal candidate should be highly organized, detail-oriented, and capable of managing multiple client projects, cross-functional teams, timelines, deliverables, and quality standards.

Key Responsibilities1. Project Planning and Management● Understand client requirements and define project scope, goals, timelines, milestones, and deliverables.

● Develop and maintain detailed project plans.

● Assign tasks, monitor progress, and ensure timely completion.

● Identify risks, delays, and dependencies and take corrective action.

● Manage multiple projects while maintaining quality and deadlines.

2. Team Coordination● Coordinate with development, SEO, PPC, social media, content, graphics, AI, and QA teams.

● Ensure clear communication and smooth handovers between departments.

● Conduct project review meetings and track action items.

● Resolve operational issues and maintain team accountability.

3. Website Development and SEO● Manage website design, development, maintenance, migration, and landing page projects.

● Ensure websites are responsive, user-friendly, fast, secure, and SEO optimized.

● Coordinate implementation of technical SEO, on-page SEO, redirects, schema, analytics, and tracking.

● Review website performance and manage post-launch improvements.

4. PPC and Social Media● Coordinate Google Ads, Meta Ads, Microsoft Ads, and other paid campaigns.

● Review campaign objectives, budgets, targeting, creatives, landing pages, and conversion tracking.

● Oversee social media calendars, captions, graphics, videos,



scheduling, and publishing.

● Ensure consistent brand messaging across platforms.

● Monitor campaign performance, lead quality, cost per lead, engagement, and conversions.

5. AI and Automation● Use AI tools such as ChatGPT, Gemini, Claude, Perplexity, or similar platforms to improve research, reporting, documentation, content workflows, and productivity.

● Identify opportunities for AI chatbots, workflow automation, lead qualification, and reporting.

● Review AI-generated output for accuracy, originality, relevance, tone, and brand consistency.

● Ensure responsible use of AI and proper handling of client information.

6. Quality Assurance● Develop and follow QA checklists for websites, campaigns, content, graphics, and reports.

● Test websites across desktop, tablet, mobile, and major browsers.

● Verify forms, links, buttons, functionality, integrations, responsiveness, and tracking.

● Review content for grammar, accuracy, formatting, and consistency.

● Track bugs and quality issues until they are resolved.

● Conduct final checks before website launches and campaign activation.

7. Client Communication● Act as the main point of contact for assigned clients.

● Gather requirements and provide regular project updates.

● Manage client expectations, feedback, approvals, and change requests.





● Prepare meeting notes, action items, and follow-up communications.

● Build strong client relationships and maintain satisfaction.

8. Reporting and Documentation● Prepare weekly and monthly project status reports.

● Document progress, pending tasks, risks, delays, and next steps.

● Maintain project records, approvals, credentials, meeting notes, and change requests.

● Document best practices and process improvements.

Requirements● Minimum 5–6 years of project management experience in web development and digital marketing.

● Solid knowledge of website development, SEO, PPC, social media, content marketing, analytics, and QA.

● Experience managing multiple clients and cross-functional teams.

● Familiarity with WordPress, Shopify, WooCommerce, BigCommerce, or similar platforms.

● Experience with Google Ads, Meta Ads, GA4, Search Console, Tag Manager, and reporting tools.

● Experience using AI tools for research, automation, reporting, and productivity.

● Proficiency with Zoho Projects, Jira, Trello, Asana, ClickUp, or similar tools.

● Excellent communication, leadership, organizational, and problem-solving skills.

● Strong attention to detail and ability to work under deadlines.

Preferred Attributes● Experience working in a web development or digital marketing agency.

● Experience managing international clients. Preferably US Clients

● Familiarity with CRM systems, APIs, chatbots, and marketing automation.

● Basic knowledge of HTML, CSS, hosting, domains, and DNS.

● Experience creating SOPs, QA checklists, and project documentation.

● Proactive approach to identifying and resolving challenges.

📌 Project Manager- Digital Marketing and AI (India)
🏢 Soft system solution
📍 India

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