Company Description MLA Group of Industries Pvt Ltd, founded in 1975, is a USD 50 million company operating four ISO 9001-certified manufacturing facilities in India. The organization employs around 650 people and exports products to 55 countries worldwide. MLA Group has robust in-house R&D; recognized by the Government of India, along with specialized application labs for rubber and plastics to support innovation and customer technical services.

With an installed capacity of 10,000 tons per month, the company is among the largest global manufacturers of Stearates, Ester Lubricants, and Stabilizers. MLA Group holds key industry certifications, including REACH, ROHS, FDA, and HALAL, ensuring high quality and regulatory compliance.

Role Description The Marketing Manager will oversee the planning and execution of marketing strategies to strengthen MLA Group’s brand and drive business growth in domestic and international markets. This full-time, on-site role based in Kanpur involves managing marketing campaigns, coordinating with sales and product teams, and analyzing market trends to identify opportunities. The individual will develop marketing materials, manage digital and traditional marketing channels, and support participation in trade fairs, industry events, and customer outreach programs.

The role includes monitoring campaign performance, preparing reports, managing budgets,



and ensuring consistent brand messaging across all communications.

The Marketing

Manager will also collaborate with senior leadership to align marketing initiatives with overall business objectives.

Qualifications

- Solid marketing strategy and planning skills, with experience in developing and implementing integrated marketing campaigns.
- Proficiency in digital marketing channels (e.g., social media, email marketing, websites) and experience with basic analytics or marketing performance tracking.
- Excellent communication, copywriting, and presentation skills for creating customer-facing content and marketing collateral.
- Ability to conduct market research, analyze data, and translate insights into actionable marketing plans.
- Experience collaborating with sales, R&D;, and production teams, preferably within manufacturing, chemicals, or industrial sectors.
- Strong organizational and project management skills, including managing timelines, budgets, and multiple campaigns simultaneously.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; a postgraduate qualification in marketing or management is an advantage.
- Comfort working on-site in Kanpur, with a hands-on approach to interacting with internal teams and customers.
- Familiarity with international markets, export-oriented business environments, or B2B industrial marketing is highly beneficial.

📌 Marketing Manager (Kanpur)
🏢 MLA GROUP OF INDUSTRIES
📍 Kanpur