Company Description Opttab is an all-inclusive AI visibility optimization platform that helps businesses track, control, and enhance how they appear in AI search experiences across tools like ChatGPT, Gemini, Anthropic Claude, Grok, and Perplexity. As AI search transforms how people discover products and services, Opttab provides brands with comprehensive tools to ensure accurate and impactful representation in AI-generated responses. The platform offers AI visibility tracking, competitor analysis, and real-time analytics to support data-driven decisions.

Opttab also enables agentic commerce and GEO/AEO capabilities, giving brands a measurable competitive advantage in the evolving AI search landscape.

Role Description This is a full-time remote role for a Growth Marketing Manager at Opttab.

The Growth Marketing

Manager will design and execute data-driven growth strategies to increase awareness, acquisition, and retention across key channels. Daily responsibilities include managing performance marketing campaigns, running experiments and A/B tests, analyzing funnel metrics, and optimizing demand-generation initiatives. The role involves collaborating with product, sales, and customer success teams to align go-to-market plans, refine messaging, and identify new growth opportunities.

The Growth Marketing

Manager will also oversee marketing automation workflows, maintain analytics dashboards, and report on campaign performance and ROI to stakeholders.

Qualifications





- Demonstrated expertise in growth marketing and performance-oriented Marketing, with a track record of driving user acquisition and revenue growth.
- Strong Marketing Analytics and Web Analytics skills, including experience with tools such as Google Analytics, Mixpanel, or similar platforms.
- Hands-on experience with Marketing Automation platforms (e.g., HubSpot, Marketo, Pardot) for building nurture flows, lifecycle campaigns, and lead scoring.
- Effective Project Management skills, with the ability to prioritize, coordinate cross-functional initiatives, and deliver campaigns on time.
- Comfort working with data (spreadsheets, dashboards, basic reporting) and presenting insights clearly to technical and non-technical stakeholders.
- Experience in building brand visibility in both search engines and LLMs
- Experience in growing traffic through organic and paid channels
- Excellent written and verbal communication skills, with the ability to craft explicit value propositions and concise campaign messaging.
- Experience in B2B SaaS or AI/technology products is highly beneficial; familiarity with SEO/ASO or AI search ecosystems is a plus.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Ability to work independently in a remote environment, take ownership of outcomes, and adapt quickly in a fast-paced, evolving market.

📌 Growth Marketing Manager (India)
🏢 Opttab
📍 India