Job Designation: Executive – Paid Media

We are looking for an Executive – Paid Media with close to 2 years of relevant experience to manage paid media planning, campaign execution, client servicing, and performance analysis across digital platforms.

Key Responsibilities:

- Develop and execute paid media plans aligned with campaign and business objectives.
- Plan, manage and optimise campaigns across Meta Ads and Google Ads.
- Monitor campaign performance, budgets, KPIs and delivery.
- Analyse campaign data and reports to identify trends, insights and optimisation opportunities.
- Use GA4 and other analytics, measurement and reporting tools to evaluate campaign performance.
- Translate data into clear, actionable recommendations for clients and internal teams.
- Manage day-to-day media client servicing, communication and reporting.
- Coordinate with creative, strategy and internal teams for effective campaign execution.




- Prepare regular performance reports and presentations.

Requirements:

- 2 years of experience in paid media/performance marketing.
- Strong understanding of media planning, buying and optimisation.
- Hands-on experience with Meta Ads and Google Ads.
- Working knowledge of GA4 and digital analytics/reporting tools.
- Strong analytical and data interpretation skills.
- Ability to read performance reports and derive actionable insights.
- Strong client servicing and communication skills.
- High attention to detail, ownership and ability to work in a quick-paced environment.

Please apply through the LinkedIn job post link. Alternatively, candidates may share their resume at [email protected].

📌 Executive - Media (Mumbai)
🏢 Tonic Worldwide
📍 Mumbai