- Develop and execute digital marketing strategies for trueAdviso.
- Drive user acquisition, registrations, wallet recharges and consultations.
- Plan and manage Google Ads, Meta Ads and other paid campaigns.
- Develop campaigns for Astrology, Doctor and Lawyer categories.
- Create and manage Instagram, Facebook, LinkedIn and other social media campaigns.
- Identify the right audience and create effective marketing funnels.
- Work on SEO, keyword research and organic traffic growth.
- Plan promotional campaigns, offers, referral campaigns and seasonal campaigns.
- Track campaign performance, CAC, CTR, CPC, conversions and ROI.
- Analyse user behaviour and continuously optimise campaigns.
- Coordinate with the content/design team for creatives, videos, landing pages and ad copies.
- Explore influencer marketing, affiliate marketing and other growth channels.
- Research competitors and identify recent opportunities for customer acquisition.

14.Prepare regular performance reports and growth insights.

📌 Digital Marketing Specialist (Delhi)
🏢 trueAdviso
📍 Delhi