Job SummaryWe are looking for a hands-on WordPress Developer &

- Digital Marketing Executive who can manage and maintain our e-commerce website, create high-converting landing pages, and manage Google Ads campaigns. The ideal candidate should have a strong understanding of WordPress, WooCommerce, website management, landing page development, Google Ads, and basic digital analytics . Key ResponsibilitiesWordPress &
- E-CommerceManage, maintain, and update the company's WordPress/WooCommerce e-commerce website . Add and update products, pricing, images, descriptions, categories, attributes, and inventory. Create and manage landing pages for products, campaigns, offers, and marketing initiatives. Optimize website pages for speed, usability, mobile responsiveness, and conversions .

Manage

WordPress themes, plugins, updates, and basic troubleshooting. Identify and resolve website issues related to checkout, product pages, payment gateways, forms, and other e-commerce functionality. Coordinate with developers/agencies for advanced technical requirements when required. Ensure website content and product information remain accurate and up to date.

Google

Ads &

- Performance MarketingPlan, create, manage, and optimize Google Ads campaigns .

Manage

Search, Performance Max, Shopping, Display, and remarketing campaigns as required. Conduct keyword research and competitor analysis. Monitor CTR, CPC, conversions, CPA, ROAS, and overall campaign performance .

Optimize campaigns based on sales, leads, and profitability. Manage product feeds and troubleshoot issues related to Google Merchant Center . Monitor conversion tracking and coordinate implementation of Google Analytics and Google Tag Manager .

Prepare regular performance reports and recommend actions to improve results. Website &

- Marketing SupportWork closely with the marketing team to launch new campaigns, offers, and product promotions.



Create campaign landing pages based on marketing requirements. Implement basic on-page SEO practices. Conduct regular website audits to identify broken links, outdated content, technical issues, and conversion opportunities. Analyse website and advertising data to improve customer acquisition and online sales.

Required

SkillsStrong hands-on experience with WordPress &

- WooCommerce . Ability to independently create and modify landing pages . Positive knowledge of HTML/CSS ; basic JavaScript/PHP knowledge will be an advantage. Strong understanding of Google Ads and campaign optimization. Knowledge of Google Analytics 4, Google Tag Manager, and Google Merchant Center . Understanding of e-commerce conversion funnels and tracking. Good knowledge of website performance and basic SEO. Strong analytical and problem-solving skills. Good understanding of Excel / Google Sheets . Ability to manage multiple tasks and deadlines independently.

Preferred

ExperienceExperience managing a high-volume e-commerce website .

Experience with WooCommerce, payment gateways, shipping integrations, product feeds, and third-party plugins .

Experience running Google Ads for e-commerce businesses.

Experience with Elementor / WPBakery / similar WordPress page builders .

Experience with Google Shopping and Performance Max campaigns .

Key Performance

AreasWebsite uptime, functionality, and maintenance Landing page quality and conversion rate E-commerce sales and conversion rate Google Ads performance and ROAS Website traffic and customer acquisition Product and inventory accuracy Website speed and user experience Ideal CandidateWe are looking for someone who is not only a WordPress developer but also understands digital marketing and e-commerce performance . The candidate should be comfortable working independently, taking ownership of the website, launching marketing campaigns, troubleshooting issues, and using data to improve online sales. Hands-on experience is preferred over purely theoretical knowledge.

📌 Digital Marketing Executive (New Delhi)
🏢 Golu Photos
📍 New Delhi