Company Description Amtex Dye Chem Industries, established in 1992, is a pioneering manufacturer and supplier of reactive dyes and digital printing inks, built on its core strengths of experience, expertise, and excellence. The company offers an exclusive range of reactive dyes, including AMRON® HF, AMRON® HR2D, and MIIND® EQ, primarily for textile applications. From its origins in Vatva, Ahmedabad, Gujarat, Amtex has expanded into a global business with a strong sales network in countries such as Switzerland, Japan, Brazil, Australia, Italy, Singapore, Thailand, Germany, Bangladesh, and Turkey.

Its portfolio includes reactive dyes, digital textile printing inks, and digital textile printing powders, all backed by a dedicated R&D; center that drives continuous innovation and maintains a competitive edge.

Role Description The Digital Marketing Executive role is a full time hybrid position based in Dhaka, with flexibility for partial work-from-home arrangements.

The Digital Marketing

Executive will plan and execute digital marketing campaigns to promote Amtex’s products and brand across online channels. Day-to-day responsibilities include managing social media platforms, creating and optimizing web content, coordinating email and online advertising campaigns, and monitoring website and campaign performance through web analytics tools.



The role also involves collaborating with internal teams to align marketing initiatives with business objectives, preparing regular performance reports, and identifying opportunities to enhance digital presence and lead generation.

Qualifications

- Strong foundation in Marketing, including campaign planning, branding, and lead generation.
- Excellent Communication skills, with the ability to create clear, engaging, and audience-focused messaging.
- Proficiency in Social Media Marketing, including content planning, community management, and platform-specific strategies.
- Ability in Web Content Writing, focusing on SEO-friendly, product-oriented, and informative content for digital channels.
- Experience with Web Analytics tools (e.g., Google Analytics) to track, interpret, and report on digital performance.
- Familiarity with email marketing platforms and basic design tools (e.g., Canva or similar) is beneficial.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Comfort working in a hybrid environment, strong time management skills, and the ability to collaborate with cross-functional teams.
- Previous experience in B2B or manufacturing sectors, especially textiles or chemicals, is an advantage.

📌 Digital Marketing Executive (Ahmedabad)
🏢 AMTEX DYE CHEM INDUSTRIES
📍 Ahmedabad