19 Aug
|
Manifest Hospitality
|
Mumbai
19 Aug
Manifest Hospitality
Mumbai
Community &
- Experiences Manager Sorano | Mumbai The Role We're looking for someone who understands that a great restaurant is more than food and drinks. It becomes a place people want to belong to.
Sorano
Mumbai is being built as an all-day restaurant and bar whose personality can evolve through the day — from dining to aperitivo, drinks, music and a sophisticated late-night energy. We're looking for someone who can help build the community, culture and social life around it. This is not a desk-bound social media role.
You will be out in the city, meeting people, building relationships, creating collaborations, programming experiences, hosting guests and helping make Sorano a place Mumbai wants to return to — at different times and for different reasons.
Your job is ultimately to help us: Build the room. Build the community. Build the habit. What You'll Own 1. Events &
- Experiences - Build and execute a strong monthly calendar of events, collaborations and experiences - Develop recurring properties that can become synonymous with Sorano - Work across music, food, drinks, art, design, culture, fashion and other relevant worlds - Identify and coordinate artists, DJs, collaborators, guest bartenders, creators and partners - Own the journey from concept and promotion to guest list, RSVPs and on-ground execution - Measure events by attendance, guest quality, revenue, repeat participation and long-term brand value — not simply by the number of events conducted 2. Aperitivo &
- Daypart Programming Help create distinct reasons to visit Sorano through the day.
This could include
- Aperitivo and after-work rituals - Early-evening drinks and social occasions - Dinner programming - Weekend experiences - Sunday formats - Late-night programming The objective is not constant discounting or generic "happy hours." It is to create recognisable Sorano rituals and occasions that people build into their lives.
- Nightlife &
- Building the Room As dinner moves into late evening, Sorano should be capable of developing a different energy.
You will help
- Build the right late-night audience - Develop relationships with people who bring other people - Create relevant DJ/music and nightlife programming - Work closely with operations and the bar team to manage the transition from dinner into late night - Build a solid base of regular late-night guests - Understand which nights should carry energy and how to create density rather than simply running events - Be physically present for important evenings and know what's actually happening in the room We want someone who can walk through Sorano at midnight and understand:
Who is here? Who should be here? Who keeps coming back? And what will make this room even better next week?
- Community &
- City Partnerships Build a genuine network across Mumbai.
Relevant communities could include
- Fashion and design - Art and music - Advertising, media and entertainment - Founders and entrepreneurs - Finance and business - Hospitality - Creators and tastemakers - Corporate communities - Expats - Premium residential communities - Hotels, concierges and lifestyle networks - Other culturally relevant communities and brands Develop collaborations that introduce Sorano to the right new audiences and convert those introductions into repeat relationships.
- Creators, Tastemakers &
- PR - Build direct relationships with relevant Mumbai creators and tastemakers - Look beyond follower counts to identify people who genuinely influence where their communities eat, drink and socialise - Develop organic and paid collaborations where appropriate - Host creator and community experiences - Brief and coordinate with the PR agency on launches, events and stories - Track the effectiveness of collaborations rather than simply reporting reach 6. Regulars, VIPs &
- CRM A great restaurant should know its people. You will help build and maintain a segmented guest community including:
- Regulars - VIPs - High-frequency guests - Aperitivo guests - Late-night regulars - Event attendees - Creators and tastemakers - Corporate contacts - Community leaders - Lapsed guests Use the database intelligently for personalised outreach, relevant invitations, birthdays, anniversaries, events and reactivation. The objective is not merely to collect phone numbers. It is to create relationships.
- Social &
- Real-Time Storytelling Our social media agency manages regular content creation and publishing.
Your role is to make sure the agency understands what is actually happening inside Sorano.
You will
- Feed the agency stories, people, events and moments worth amplifying - Capture spontaneous on-ground content when required - Ensure important events and collaborations receive proper coverage - Identify real-time opportunities - Monitor community conversations and ensure important DMs/comments don't get lost - Keep the digital representation of Sorano connected to the energy of the actual restaurant 8. Reputation &
- Guest Relationships - Monitor guest feedback and online reviews - Ensure feedback reaches the relevant operating teams - Coordinate recovery of negative guest experiences - Encourage genuine reviews from happy guests - Identify regulars and build deeper relationships with them - Help create a culture in which guests feel recognised How We'll Measure Success We care about outcomes, not activity for activity's sake.
Key measures will include
- Event attendance and commercial performance - RSVP-to-attendance conversion - Event-driven revenue - Aperitivo covers and beverage revenue - Growth of early-evening traffic - Dinner-to-late-night retention - Late-night footfall and bar revenue - Repeat participation in programmed experiences - Relevant community partnerships created - Growth and activation of the guest database - Regular/VIP guest development - Effectiveness of creator collaborations - Guest acquisition attributable to activations wherever measurable - Online reputation and guest-response discipline - ROI against event, influencer and community spends Who We're Looking For You may come from: Premium restaurants & bars / nightlife / luxury hospitality / experiential marketing / events / lifestyle PR / members' clubs / music & entertainment / fashion & lifestyle brands / community building. We're less interested in your exact previous designation than in whether you understand people, culture and hospitality.
You should be
- Extremely social and a natural relationship-builder - Well connected — or exceptionally capable of becoming well connected — in Mumbai - Culturally curious and aware of what's happening in the city - Comfortable hosting and working a room - Creative but commercially grounded - Strong at execution, not just ideas - Comfortable dealing with VIPs, artists, creators, agencies, partners and guests - Organised enough to manage several activations simultaneously - Comfortable working evenings, weekends and late nights when the role requires it - Someone who genuinely enjoys restaurants, bars, music and hospitality This role is probably not for you if: You're primarily looking for a social-media/content-posting role, prefer working entirely from a desk, or believe an event is successful because it generated Instagram reach. We're looking for someone who wants to build something people want to be part of.
About Sorano
Sorano is a contemporary Italian restaurant and bar built around generous food, great drinks and warm hospitality. For Mumbai, we're taking that idea further — creating a restaurant that can move naturally from dining into aperitivo, drinks, music and late-night energy while remaining unmistakably Sorano. We're looking for the person who can help build the community around it.
📌 Community & Experiences Manager (Mumbai)
🏢 Manifest Hospitality
📍 Mumbai