Job Purpose

The role entails overseeing the operational aspects of branches including distribution operations, customer service, administration and sales. The role bearer is responsible for guiding the Branch Managers in assessing local market conditions and identifying current and prospective sales opportunities. The role bearer must develop forecasts, financial objectives and business plans contributing to the larger branch banking channel objectives.

Roles & Responsibilities:

Manage budget and allocate funds appropriately

Locate areas of improvement and propose corrective actions that meet challenges and leverage growth opportunities.

Share knowledge with other branches and headquarters on effective practices, competitive intelligence, business opportunities and needs.

Address customer and employee satisfaction issues promptly.

Adhere to high ethical standards, and comply with all regulations/applicable laws

Network to improve the presence and reputation of the branch and company





Stay abreast of competing markets and provide reports on market movement and penetration

Establish the Bank and the brand in the catchment area

Responsible for achieving overall product targets for the Cluster - CASA, Investments, Insurance, Trade Services, and TD & managing group business products like Business Banking products & other assets products (home loan, LAP etc.)

Cultivate relationships with individual and corporate customers

Managing customer centric operations & ensuring customer satisfaction by achieving delivery & service quality norms

Evaluate the growth strategy based on competitor analysis and feedback from different channels/customers

Recommend process changes in order to improve service efficiency and quality across the branch network

Facilitate a customer centric branch channel and achieve/exceed the defined NPS targets

Monitor the branch network expansion as per the defined business plan

📌 Cluster Head Branch Banking (India)
🏢 Vrinda Global
📍 India