Adobe Analytics / Google Analytics with Tag Management (Chennai)

Adobe Analytics / Google Analytics with Tag Management (Chennai)

19 Aug
|
Cognizant
|
Chennai

19 Aug

Cognizant

Chennai

Role: Adobe / Google Analytics

Location : Pan India

Experience: 4+ to 9 Years

Notice Period : Immediate to 90 days

Mode of Interview : In Person Interview (Coimbatore location)

- Digital Analytics Solutions:
- Universal Analytics (UA)
- Google Analytics 3 implementation (GA3)
- Google Analytics 4 implementation (GA4) &
- Google Analytics Reporting
- Adobe Analytics implementation &
- Adobe Analytics reporting
- Firebase Analytics implementation
- Mobile Appmeasurement using GA4, Adobe Analytics (iOS and Android)
- Adobe Web SDK implementation or AEPWeb SDK implementation
- Adobe Target implementation or any other personalization solutions (A/B Test, Multivariate Test, Recommendations, Behavioural Targeting etc.)
- Adobe Audience Manager implementation (Data Management Platform)
- Adobe Campaign Manager
- Tag Management Solutions:
- Adobe Tag Manager
- Energetic Tag Manager
- Google Tag Manager
- Adobe Launch
- TealiumiQ
- Ensighten
- Signal
- Customer Data Platforms:
- Tealium Eventstream and Tealium Audiencestream or Tealium CDP
- Adobe Experience Platform (CDP)
- Salesforce Data Cloud (CDP)
- mParticle CDP
- Segment CDP
- TeasureData CDP
- Lytics CDP
- ActioniQ CDP
- Data Aggregation using CDP
- Schema Building using CDP
- Orchestration &
- Activation using CDP
- Measurement using CDP
- Data Science &
- Modeling using CDP
- CDP Technology Evaluation
- Technical Skills:
- JavaScript (Must have)
- jQuery (Must have)
- Object Oriented Programming Language –
- OOPS (Must have)
- AngularJS (Nice to have)
- ReactJS (Nice to have)
- C, C++, Java (Nice to have)
- SQL (Nice to have)

Data Collection / Implementation Services





- Web and Mobile App digital analytics Implementation
- Data layer design & implementation (Customer-driven data layer, Event-driven data layer, Tealium UDO
- Analytics & 3rd Party media tags QA validation & ongoing support
- Digital Analytics Audit &
- Tag Management Audit
- Adobe Analytics &
- Google Analytics Set up &
- Configuration
- Tag Management Implementation & ongoing support
- Google Analytics for Firebase
- Adobe Analytics Mobile App SDK v5 (AEP SDK)
- Server-side Tag Management implementation
- Adobe Analytics &
- Google APIs: Classification, Data Insertion, Data Import API

Data Extraction &

- Integration Services

- Adobe Analytics Data Warehouse, Clickstream data feeds
- Google Marketing Platform integrations: Campaign Manager, Search Ads 360, Display &
- Video 360, Google Ads, Google Optimize
- Adobe Analytics Experience Cloud integrations: AAM, AT, Ad Cloud, Campaign
- Adobe Experience Platform
- Moving user level data into Google BigQuery
- Adobe Analytics Reporting API &
- Google Analytics Reporting API

Reporting &

- Insights Services

- Custom Reports and Dashboards
- Advanced Excel Dashboard Report by Adobe Report Builder
- Strategic Projects &
- Executive Level Insights
- Adobe Analytics Workspace Visualization Reports
- Monthly / Quarterly / Yearly Business reviews
- Google Analytics Analysis Hub &
- Data Studio reports
- Ad Hoc analyses & recommendations
- Google Analytics spreadsheet add-on

Custom Products &

- API Services

- Tags Extension Development
- Adobe Experience Platform &
- Adobe IO
- Google Tag Manager API &
- Google Analytics API
- Custom 3rd Party Tool API Development using Adobe/Google

📌 Adobe Analytics / Google Analytics with Tag Management (Chennai)
🏢 Cognizant
📍 Chennai

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