Senior Media Buyer (Performance Marketing)

Location: Mumbai

Experience: 3+ Years

Employment Type: Full-time

About the Rol

eWe are looking for a highly analytical and execution-focused Senior Media Buye r to manage and optimize performance marketing campaigns across multiple digital advertising platforms. The ideal candidate will have hands-on experience in campaign execution, tracking implementation, optimization, and reporting while driving measurable business outcomes for clients

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Key Responsibiliti

- esPlan, launch, manage, and optimize campaigns across Meta, Google Ads, LinkedIn Ads, Snapchat Ads, and X A d
- s.Own campaign execution from setup to optimization, reporting, and scalin
- g.Ensure accurate campaign setup, audience targeting, budget allocation, tracking, and quality check
- s.Monitor performance and optimize campaigns to improve KPIs such as CPA, ROAS, CTR, Conversion Rate, and Lead Quali t
- y.Implement and validate tracking through Google Tag Manager, GA4, Meta Pixel, Conversion API, and Google Ads Conversion Tracki n
- g.Troubleshoot campaign, tracking, and platform-related issue
- s.Ensure compliance with advertising policies and platform guideline




- s.Create and maintain reporting dashboards using Looker Studio, Excel, Google Sheets, or similar too l
- s.Analyze campaign performance and provide actionable recommendation
- s.Collaborate with creative, strategy, analytics, and account management team
- s.Present campaign performance insights and recommendations to stakeholders and client
- s.Stay updated with platform changes, ad products, and industry best practice

s.
Requireme

- nts3+ years of experience in Performance Marketing / Media Buy i
- ng.Strong hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, Snapchat Ads, and X A
- ds.Expertise in audience targeting, bidding strategies, attribution models, and campaign optimizati
- on.Strong understanding of tracking, pixels, tags, conversion APIs, and analytics too
- ls.Experience creating reports and dashboar
- ds.Excellent analytical, troubleshooting, and problem-solving skil
- ls.Robust communication and stakeholder management abiliti
- es.High attention to detail and ability to manage multiple campaigns simultaneous

ly.

📌 Senior Media Buyer – Performance Marketing (Mumbai)
🏢 Schbang
📍 Mumbai