Primary Objective:

To generate revenue by acquiring new advertisers, managing client relationships, and selling Media Octus’ OOH, transit, and integrated advertising solutions across India.

Key Roles & Responsibilities

- Client Acquisition: Identify and target potential advertisers in FMCG, Auto, Real Estate, Education, BFSI, E-commerce, and Government sectors.
- Lead Generation: Generate leads through cold calling, referrals, networking, and agency tie-ups. Approach brand managers and media planners.
- Sales Pitching: Present our inventory (Hoardings, Unipoles, Transit, Airport, and Digital OOH). Create customized proposals and pricing plans.
- Negotiation & Closure: Negotiate rates and campaign durations. Close deals within company margins and coordinate with finance for POs/agreements.
- Campaign Support: Act as the single point of contact for clients. Coordinate with operations and vendor teams to ensure timely printing and mounting of artwork.




- Client Servicing: Maintain long-term relationships with existing clients and agencies. Upsell additional media formats or cities.
- Reporting: Track competitor activity and market trends. Maintain CRM updates and daily/weekly sales reports.
- Target Management: Achieve monthly/annual sales targets and ensure timely payment collection from clients.

Key Skills Required

- Strong communication and negotiation skills.
- Solid understanding of OOH / Outdoor Advertising.
- Proficiency in MS Excel, PowerPoint, and CRM tools.
- Willingness to travel and work in the field.

KPIs (Performance Indicators)

- Total revenue generated.
- Number of current clients onboarded.
- Campaign conversion ratio and client retention.
- Payment collection efficiency.

📌 Business Development Executive (BDE) (Indore)
🏢 Media Octus
📍 Indore