Job Description SCOPE OF WORK
n The Sales Excellence Lead is a change leader, who will be involved in developing a long-term roadmap for enhancing sales productivity at all levels of Sales Hierarchy using Analytics. The selected candidate will drive various sales related programs with cross functional stakeholders - Sales, Supply Chain, Marketing, product, HR, finance and IT.
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n ROLE & RESPONSIBILITIES
n 1) Sales Planning, Strategy & Target Setting
n n Provide data analytics, competition analysis, industry mapping etc. for decision making w.r.t annual, monthly and quarterly sales plan & budget
n Active coordination with Regional Sales teams and marketing dept to seek inputs for Sales Forecast
n Drive goal setting for sales teams in collaboration with sales heads - region/zone/product wise
n Work on sales org structure and deployment across all regions to ensure both appropriate coverage to attain AOP
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n 2) Sales Productivity enhancement
n n Use Sales Data Analytics to drive Sales Effectiveness on ground at the Regional / State / Town Level. Develop effective methods and processes to enhance performance of Sales Organization
n Disseminate business performance related (KPI) reports for stakeholders leadership team, sales teams etc to take pre-emptive action.
n Take active role in adoption of technology to automate periodic reports related to sales KPI and achievement




n Personally interact with stakeholders like sales team, channel partners etc to gather information on industry developments and identify opportunities and measure the field's pulse
n Identify best practices across Industry and identify gaps so as to develop the 'LPL WAY' of sales & marketing across different levels of sales organization
n Leverage and implement AI tools across Sales Force Automation to enhance sales team productivity
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n 3) Sales Force Automation
n n Understand the current sales process and verticals and conceptualize the design of an effective sales performance management tool
n Drive adoption/usage of the tool among sales team and effective utilization of the data
n Develop , roll-out and train team on the manual/ SOP for the usage of the tool and create value for the tool
n Implement AI tools in SFA app
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n 4) Sales Force Enablement
n n Developing a high performance culture, capability building and learning mindset for the field force.
n Increase sales capability and drive behavioural change with the focus and lens around sales process & methodology based on sales competencies - Product, Team performance management and Sales selling skills Trainings
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n PREFERRED CANDIDATE PROFILE
n n Experience : 5 to 8 years
n Education : MBA required
n Experience in sales excellence and channel marketing required
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📌 Sr Manager - Sales Excellence (Faridabad)
🏢 Dr Lal Pathlabs
📍 Faridabad