Job Description Job Title: Executive / Sr. Executive – Residential Sales (Front-End)
n Role Purpose
n To drive primary sales by engaging prospective customers at the front-end, converting qualified leads into site visits and bookings, while delivering a high-quality customer experience aligned to Brigade's brand standards.
n Key Responsibilities
n n Lead Engagement & Qualification:
n Handle inbound and outbound leads, understand customer requirements, and effectively qualify prospects.
n Site Visit Conversion:
n Drive customer site visits through persuasive communication, follow-ups, and relationship management.
n Sales Closure Support:
n Present projects, value propositions, and pricing details to convert prospects into bookings, in coordination with closing managers.
n Customer Experience:
n Deliver a seamless and premium buying experience at pre-booking stage, ensuring strong brand recall.
n Pipeline Management:
n Track leads, follow-ups, and conversions through CRM systems (e.g.,



Darwinbox / internal CRM) with high discipline.
n Market Intelligence:
n Stay updated on market trends, competitor offerings, and customer preferences to improve conversion effectiveness.
n Cross-functional Coordination:
n Work closely with marketing, CRM, and site teams to ensure smooth customer journey from inquiry to booking.
n n Key Metrics (KPIs)
n n Lead-to-site visit conversion ratio
n Site visit-to-booking conversion
n Revenue / bookings achieved against targets
n Customer experience feedback at pre-sales stage
n n Ideal Candidate Profile
n n 2–7 years of experience in real estate / high-value sales
n Robust communication and persuasion skills
n Customer-centric mindset with high energy and ownership
n n Reporting Structure
n n Reports to: Project sales head
n

📌 Senior Sales Executive (Whitefield)
🏢 Brigade Group
📍 Whitefield