Job Description Designation: Head of Sales
n Location: Mumbai
n Duration: Permanent
n Experience: 18+ years
n Role Overview:
n The Head of Sales – Promo will lead the sales function for our client's integrated SaaS-based enterprise platform, spanning eCommerce, ERP, and BPO-enabled digital solutions. This is a P&L-aligned;, revenue-first leadership role with full accountability for driving predictable, scalable revenue growth across North American markets. The role will focus on building a high-performance sales engine, expanding enterprise and mid-market penetration, and consistently delivering and exceeding company-wide revenue targets.
n This leadership position will also oversee the development of the sales organization—shaping structure, building product-aligned teams, and ensuring delivery of company-wide sales targets.
n Roles and Responsibilities:
n Revenue & P&L; Ownership
n  Own and deliver company-wide revenue targets (monthly, quarterly, annual) with full accountability for ARR, bookings, and revenue predictability.
n  Drive sustainable recurring SaaS revenue growth across North America.
n  Define revenue strategy, pricing models, subscription frameworks, and expansion plans.
n  Establish disciplined forecasting and revenue governance mechanisms.
n  Lead revenue planning aligned with company growth projections and board-level expectations.
n Sales Organization Development
n  Build and structure a scalable SaaS sales organization aligned to growth strategy.
n  Recruit, mentor, and lead high-performing enterprise sales leaders and Business Development Managers.
n  Define compensation plans tied to ARR, new bookings, and expansion metrics.
n  Create a high-accountability, quota-driven sales culture focused on revenue performance.
n Sales Process, Execution & GTM Leadership
n  Develop and standardize the SaaS sales motion from product-market fit to enterprise-scale execution.
n  Partner with Marketing to design demand-generation strategies optimized for SaaS conversion funnels.
n  Oversee enterprise demonstrations, solution positioning, and value articulation.
n  Personally engage in strategic enterprise deal closures and multi-year contract negotiations.
n  Strengthen multi-year subscription contracts and recurring revenue commitments.
n Pipeline,



Performance & Revenue Optimization
n  Establish predictable pipeline coverage ratios and conversion benchmarks.
n  Monitor revenue metrics including ARR growth, churn control, expansion revenue, CAC efficiency, and deal velocity.
n  Conduct performance reviews and implement corrective actions to protect revenue delivery.
n  Drive operational excellence across CRM governance and forecasting discipline.
n Global Market Leadership
n  Represent the organization across global markets, especially North America.
n  Build strategic partnerships and enterprise alliances to accelerate SaaS adoption.
n  Ensure readiness for international travel and global business engagements.
n Key Performance Indicators (KPIs):
n  Ownership of Annual Recurring Revenue (ARR) and new bookings targets.
n  Achievement of monthly, quarterly, and annual sales targets.
n  Team recruitment, onboarding, and performance metrics (time-to-hire, sales quota attainment).
n  Conversion rates from lead generation to closure.
n  Customer acquisition and retention rates.
n  Improvements in sales playbooks, GTM alignment, and sales operations efficiency.
n Core Competencies & Attributes: Competency Area Key Competencies and Descriptions
n Strategic Leadership
n • Ability to build and execute long-term sales strategies in enterprise SaaS and digital transformation space • Transform sales organizations with forward-looking strategic thinking
n Organizational Development
n • Build high-performance sales cultures and talent development • Create career progression pathways and motivational frameworks
n Business Acumen
n • Strong understanding of enterprise, digital commerce, ERP, and BPO-driven solutions. • Balance short-term targets with long-term strategic market opportunities
n Performance Mindset
n • Drive continuous improvement and data-driven strategies • Maintain growth-oriented approach with innovative problem-solving




n Collaborative Spirit
n • Facilitate cross-functional collaboration and knowledge sharing • Foster a culture of mutual respect and continuous learning
n Adaptability & Resilience
n • Excel in energetic technology environments • Showcase rapid problem-solving and composure under challenging scenarios
n Additional Competencies
n • Possess technological and global business landscape expertise • Demonstrate entrepreneurial approach to sales methodology
n Qualifications and Skills:
n  18+ years of B2B enterprise sales experience with at least 12+ years in senior leadership roles.
n  Prior experience selling into or operating within the US Promotional Products (Promo) Industry is strongly preferred.
n  Strong track record in selling enterprise SaaS platforms across North America.
n  Experience in establishing relationships with CIOs, CTOs, CDOs, Heads of Digital, and enterprise transformation leaders.
n  Demonstrated success in closing large, complex deals and multi-year enterprise contracts.
n  Exposure to GTM strategy, demand-generation collaboration, and sales ops planning.
n  Strong communication, negotiation, and executive presence.
n  Must be willing to relocate to Mumbai (onsite role).
n  Experience working with US markets is mandatory.
n  MBA or equivalent advanced degree preferred.
n Regional & Industry Expertise
n  Network within digital transformation, eCommerce, or BPO-driven industries is a plus
n  Deep understanding of North American enterprise and mid-market ecosystems.
n  Ability to navigate multi-stakeholder decision cycles typical of US enterprises.
n Skills & Competencies
n  Strategic mindset with a strong focus on execution and measurable outcomes.
n  Excellent communication, presentation, and negotiation skills.
n  Strong analytical and commercial acumen.
n  Self-driven, resilient, and adaptable to cross-cultural and cross-border environments.
n  Proficiency in CRM platforms and enterprise sales tools.
n  MBA or equivalent advanced degree preferred.
n Travel Requirements
n  Willingness to travel extensively (up to 40–50%) across global regions.
n  Valid passport and eligibility for global business/work visas.

📌 Senior Sales (Mumbai)
🏢 Avencore Tech Services
📍 Mumbai