You’ll be executing media strategies that don’t just spend – they perform. From launching scroll-stopping campaigns to decoding what makes audiences click, you’ll be in the driver’s seat of performance-led media planning.
The Impact You’ll Drive
- Plan, execute, and optimize paid media campaigns across biddable platforms like DV 360, Google Ads, Meta, LinkedIn, and more.
- Monitor campaign KPIs with attention to details with budgets (up to INR 10 Cr), ensuring efficiency and effectiveness.
- Run A/B tests, decode metrics, and offer actionable insights to optimize and scale performance.
- Stay sharp on media trends, platform updates, and evolving ad tech to keep campaigns ahead of the curve.
- Collaborate with cross-functional teams to align campaign strategies with brand and business objectives.
The Skills That Seal the Deal
- 2– 3 years of hands-on experience in paid media campaign management.
- Proficiency in DV 360, Google Ads, Meta Ads Manager, LinkedIn Ads, and analytics tools like GA4.
- Robust understanding of audience targeting, bidding strategies, and performance tracking.
- Hands on experience with PPT and Excel.
- Exposure to GenAI tools for media planning, reporting and performance benchmarking.
- A mix of left-brain data logic and right-brain creative thinking.
- Excellent communication skills and a knack for problem-solving on the fly.
- A bachelor's or master's degree in marketing, Business, or a related field.
📌 Media Executive (Bengaluru Urban)
🏢 Kinnect
📍 Bengaluru Urban
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