Brand Identity & Graphic Designer

Company: Pogoloom

Location: Gurugram, Haryana

Work Mode: On-site

Experience: 1–3 Years

Employment Type: Full time

Industry: Kids Fashion | D2C

About Pogoloom

Pogoloom is a premium Western kidswear brand creating stylish, modern, and trend-forward clothing for children aged 2–10 years. We are building a distinctive brand that combines contemporary fashion, creativity, and a solid visual identity.

We are looking for a Brand Identity & Graphic Designer who can help shape and maintain Pogoloom's visual language across digital, social media, campaigns, packaging, and other brand touchpoints.

Key Responsibilities
Develop and maintain Pogoloom's brand identity and visual language.
Create creative designs for Instagram, social media campaigns, advertisements, and digital platforms.
Design marketing creatives, banners, promotional materials, presentations, and campaign assets.
Work on packaging, labels, tags, inserts, and other brand collaterals.
Create mood boards, design concepts, typography, color palettes,



and visual directions.
Ensure consistency of the Pogoloom brand across all communication channels.
Collaborate with the marketing, content, and product teams to develop creative campaigns.
Convert creative concepts into visually appealing and commercially effective designs.
Stay updated with fashion, kidswear, design, social media, and global visual trends.
Create designs that reflect a premium, contemporary, playful, and aspirational kidswear aesthetic.
Adapt designs into multiple formats and sizes for different digital and offline requirements.
Contribute ideas for photoshoots, campaigns, launches, seasonal collections, and brand storytelling.

Required Skills
Strong understanding of Brand Identity & Visual Communication.
Excellent knowledge of Adobe Photoshop and Illustrator.
Working knowledge of Figma and/or Canva is a plus.
Robust understanding of typography, color theory, composition, and layo

📌 Graphic Designer/ Brand Identity Gurugram
🏢 Pogoloom
📍 Gurugram