– Graphic Designer

Position: Graphic Designer

Department: Marketing & Creative

Employment Type: Full-Time

Location: Kochi Kerala

We are looking for a creative, detail-oriented and digitally savvy Graphic Designer who can develop compelling visual content for our brand across social media, digital advertising, print, promotional campaigns and internal communications.

The ideal candidate should have a strong understanding of branding, typography, colour, layout and social media design, along with the ability to convert marketing ideas into visually engaging creatives.

Key Responsibilities

1. Social Media Creatives

- Design creatives for Instagram, Facebook, WhatsApp and other digital platforms.
- Create posts, stories, reels covers, promotional banners and campaign creatives.
- Develop visually engaging content while maintaining brand consistency.
- Adapt designs into different sizes and formats for various platforms.

2. Advertising & Marketing Materials

- Design creatives for digital advertising campaigns.
- Develop promotional banners, brochures, flyers, posters, standees and other marketing collateral.
- Create franchise marketing materials, offer creatives and campaign communication.
- Work closely with the marketing team to understand campaign objectives and target audiences.

3. Branding

- Follow and maintain the company's brand guidelines.
- Ensure consistency in the use of logos, colours, fonts, imagery and other brand elements.
- Develop creative concepts for new campaigns and brand initiatives.
- Maintain consistency across online and offline communication.

4.



Video & Motion Graphics

- Create basic promotional videos, reels and motion graphics.
- Edit short-form videos for Instagram and other social platforms.
- Add text, transitions, music and visual elements to marketing videos.
- Collaborate with the content team for video and reel requirements.

5. Creative Campaign Development

- Convert marketing briefs into creative concepts.
- Participate in brainstorming sessions for campaigns and promotions.
- Research current design and social media trends.
- Suggest new creative approaches to improve audience engagement.

6. Collaboration

- Work closely with the Marketing, Digital Marketing, Sales and Business Development teams.
- Coordinate with copywriters and content creators to develop complete campaigns.
- Make design modifications based on feedback and campaign requirements.
- Manage multiple creative projects and meet deadlines.

Required Skills

- Strong knowledge of Corel Draw, Adobe Photoshop and Adobe Illustrator.
- Knowledge of Canva and other modern design tools.
- Basic knowledge of video editing tools such as Premiere Pro, After Effects, CapCut or similar software.
- Good understanding of typography,



colour theory and composition.
- Knowledge of social media design specifications.
- Strong creative and conceptual thinking.
- Ability to maintain brand consistency.
- Good attention to detail.
- Ability to work under deadlines and handle multiple projects.

Qualifications & Experience

Education:

Bachelor's/Diploma in Graphic Design, Visual Communication, Fine Arts, Multimedia or a related field preferred.

Experience:

1–3 years of relevant experience in graphic design, digital marketing or advertising preferred.

Freshers with a strong portfolio and excellent design skills may also be considered.

Preferred Candidate Profile

We are looking for someone who is:

- Creative and innovative
- Proactive and self-motivated
- Comfortable working in a fast-paced marketing environment
- Open to feedback
- Interested in social media trends
- Able to understand marketing objectives
- Valuable at managing multiple assignments
- Passionate about visual storytelling

Additional Advantage Experience in franchise marketing, education, retail, FMCG, laundry, hospitality or service-based businesses will be an added advantage.

The role is ideal for a designer who wants to be involved not only in creating graphics but also in developing the visual identity and marketing campaigns of a growing brand.

Pay: ₹35,000.00 - ₹45,000.00 per month

Benefits

- Cell phone reimbursement
- Commuter assistance
- Health insurance
- Leave encashment
- Provident Fund

Work Location: In person

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