- Design Conceptualization: Create visual layouts for materials like flyers, brochures, packaging, and business cards
- Pre-Press Preparation: Perform pre-flight checks on client-submitted files, ensuring correct resolution, typography, color profiles (CMYK), and bleed areas.
- File Optimization: Prepare and adjust files for specific printing processes (e.g., offset, screen printing, foiling) to avoid production errors.
- Proofing & Prototyping: Create physical or digital mockups/prototypes for client approval before mass production begins.
- Color Management & Correction: Meticulously adjust color balances and image optimizations so the final printed product matches the screen proof.
- Production Collaboration: Coordinate directly with the press operators and production team to ensure smooth workflow and troubleshoot technical issues.