Job Vacancy: Digital Marketing Lead

Company: Ventino Stainless Steel Water Tanks

Location: Near Passport Office, Malappuram

Job Type: Full-time, On-site

Experience Required: Minimum 3+ years

Key Expertise Required: Meta Ads, SEO & AEO (Answer Engine Optimization)

About the Role

Ventino Stainless Steel Water Tanks is looking for a highly skilled and result-driven Digital Marketing Lead to take full ownership of our digital growth strategy.

This is a leadership role responsible for planning, executing, analyzing, and optimizing all digital marketing activities. The candidate must have strong expertise in Meta Ads, campaign strategy, performance analysis, SEO, AEO, GEO, and lead generation systems.

The role also requires hands-on involvement in content direction, design coordination, video strategy, testimonials, and managing interns or junior creatives.

We are looking for someone who thinks beyond posting content — a professional who understands ROI, cost per click, cost per lead, conversion tracking, and campaign scalability.

Key ResponsibilitiesStrategy & Campaign Management

- Plan and execute end-to-end digital marketing strategies for brand growth and lead generation
- Design structured marketing funnels for awareness, engagement, and conversion
- Identify the most effective digital channels for Ventino (Meta, Google, local search, etc.)
- Take full ownership of campaign planning, execution, and performance outcomes

Paid Advertising (Meta Ads Focus)
- Create, manage, and optimize Facebook and Instagram ad campaigns using Meta Ads Manager
- Experience in CPC (Cost Per Click), CPM, CPL (Cost Per Lead), CTR, ROAS
- Continuously analyze campaign performance and optimize budgets for maximum ROI
- Run retargeting, lookalike, and lead generation campaigns
- Test creatives, audiences, and ad copies for performance improvement





Performance Analysis & Reporting
- Track and analyze daily, weekly, and monthly campaign performance
- Evaluate ad spend efficiency and lead quality
- Prepare explicit performance reports with insights and improvement strategies
- Make data-driven decisions to scale successful campaigns

Content, Design & Creative Direction
- Plan and supervise social media content strategy (posts, reels, stories, ads)
- Coordinate design work (posters, creatives, branding materials) using Canva or design tools
- Guide video editing direction for reels, testimonials, and product showcases
- Ensure consistent brand identity across all digital platforms
- Create and maintain a structured content calendar aligned with digital marketing goals and growth strategy

Lead Generation & Brand Growth
- Build strong lead generation systems for consistent business growth
- Manage and optimize Google Business Profile for local visibility
- Improve brand presence on search and map platforms
- Ensure high-quality leads are generated through digital campaigns

Team & Intern Management
- Manage and guide digital marketing interns or junior team members
- Assign tasks for content creation, posting, and basic editing work
- Review and approve creatives before publishing
- Build a structured workflow for the digital marketing team

Customer & Market Understanding
- Collect and manage customer testimonials and success stories
- Understand customer behavior and market trends




- Continuously learn about Ventino’s products and industry positioning
- Translate product strengths into effective marketing messages

Required Skills and Qualifications
- Minimum 3+ years of experience in digital marketing (lead role preferred)
- Strong expertise in Meta Ads Manager and campaign optimization
- Deep understanding of CPC, CPM, CPL, CTR, ROAS and conversion tracking
- Experience in lead generation and performance marketing
- Strong analytical skills to evaluate campaign data and ROI
- Knowledge of content strategy, branding, SEO, and digital funnels
- Basic understanding of design tools (Canva) and video editing workflows
- Ability to manage teams or interns effectively
- Strong communication skills in Malayalam and English
- Decision-making mindset with ownership and accountability
- Ability to work in a fast-paced, result-driven environment

Preferred Qualifications
- Degree or diploma in Marketing, Digital Marketing, Business, or related field
- Experience in manufacturing, construction, or building materials industry
- Knowledge of Google Ads, Google Analytics, SEO, and AEO
- Experience in scaling local business leads through digital platforms

What We Offer
- Leadership role with full ownership of digital marketing
- Opportunity to build and scale a growing brand
- Supportive and growth-oriented work environment
- Exposure to real business impact and performance-based marketing
- Freedom to experiment, innovate, and implement strategies

How to Apply Interested candidates can send their CV via WhatsApp or contact:

Phone/WhatsApp: +91 97462 64405

Location: Malappuram

Join Ventino and lead our digital growth with strategy, creativity, and performance-driven marketing.

Work Location: In person

📌 Digital Marketing Lead (Malappuram)
🏢 Ogera Ventures
📍 Malappuram