Experience:2–5 yearsIndustry:Digital Marketing / Advertising / Creative AgencyLocation:Okhla Phase 1, DelhiEmployment Type:Full-timeAbout the RoleWe are looking for aSocial Media Strategistwith strong agency experience who understandsbrands, consumers, social media trends, and campaign strategy.The ideal candidate should have hands-on experience working onsocial media campaigns for multiple brands ,from research and ideation to strategy and execution. You should be someone who can look beyond simply creating a content calendar and developstrong campaign ideas and strategic conceptsthat deliver meaningful brand impact.Key ResponsibilitiesDevelop social media strategies for multiple brands across different industries.Understand brand positioning, target audience, objectives, and communication tone.Conductbrand, competitor, audience, and category researchto identify insights and opportunities.Develop creative campaign ideas, concepts, themes, and social media properties.Lead campaign ideationfrom initial insight through to execution.Create monthly/quarterly social media strategies and content directions.Develop content pillars, communication frameworks, campaign narratives, and platform strategies.Work closely with copywriters, designers, video teams, account managers,



and performance marketers to execute campaigns.Identify relevant social media trends and translate them into brand-relevant ideas.Present strategies and campaign concepts to clients and internal stakeholders.Use social media performance and audience insights to refine strategies.Stay updated on platform changes, emerging formats, cultural trends, and competitor activity.Manage multiple brand accounts and projects simultaneously.What We're Looking ForThe ideal candidate should:Have2–5 years of experience in a digital/advertising/creative agency .Have experience managing or strategising formultiple brands .Have hands-on experience developingsocial media campaigns from ideation to execution .Be robust atcreative ideation and campaign thinking .Understand how to turn research and consumer insights into strategic ideas.Have a strong understanding of Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.Understand content strategy, social media trends, audience behaviour, and brand communication.Be confident presenting ideas and strategies to clients.Have excellent communication and presentation skills.Be comfortable working in a fast-paced agency environment with multiple deadlines.

📌 Brand Strategist (Agency Experience) (Maharashtra)
🏢 Story Digital
📍 Maharashtra