Sales Manager / Asst Manager/ Sr Sales Engineer AOI & SPI (SMT)

Job Location: Bangalore, Karnataka
Industry: Electronics SMT (Surface mount technology)
Function: Sales & Business Development
Experience: 3–8 years preferred

About the Role

We are looking for an experienced Sales professional with strong knowledge of AOI and SPI inspection systems for SMT manufacturing applications. The candidate will be responsible for developing new business, managing existing customers, understanding application requirements, and driving sales of AOI/SPI solutions across the electronics manufacturing industry.

The ideal candidate should have a strong understanding of SMT processes, AOI, SPI, inspection applications, and electronics manufacturing environments, combined with proven B2B sales and customer-management skills.

Key Responsibilities

- Identify and develop new business opportunities for AOI and SPI solutions in the SMT/PCB assembly market.
- Develop relationships with EMS companies, OEMs, ODMs, and electronics manufacturing customers.
- Understand customer production and inspection requirements and recommend appropriate AOI/SPI solutions.
- Conduct customer visits, product presentations, demonstrations, and technical discussions.
- Work closely with application/technical teams to prepare machine configurations, quotations, proposals, and technical solutions.
- Manage the complete sales cycle from lead generation and qualification through negotiation, order closure, and customer handover.
- Achieve assigned sales targets and develop a healthy sales pipeline.
- Monitor market trends, competitors, customer requirements, and upcoming projects.




- Participate in exhibitions, seminars, customer events, and other business-development activities.
- Maintain regular follow-up with customers and ensure robust customer relationships.
- Coordinate with internal teams for installation, trials, application support, and after-sales requirements.
- Prepare sales forecasts, customer reports, opportunity updates, and market intelligence.

Required Technical / Application Knowledge

- Good understanding of SMT manufacturing and PCB assembly processes.
- Working knowledge of Solder Paste Inspection (SPI) and Automated Optical Inspection (AOI).
- Understanding of inspection requirements such as:
- Solder paste volume/height/area inspection
- Component presence, position, polarity, and orientation
- Soldering defects and PCB assembly defects
- PCB inspection and quality-control requirements
- Pre-reflow and post-reflow inspection applications

- Ability to understand customer production challenges and translate them into suitable inspection solutions.
- Familiarity with SMT equipment such as screen printers, pick-and-place machines, reflow ovens, and inspection systems will be an advantage.
- Knowledge of PCB/PCBA manufacturing terminology and quality processes.

Sales Skills





- Proven experience in B2B technical sales / capital equipment sales.
- Experience selling SMT, inspection, automation, or related electronics manufacturing equipment is highly preferred.
- Strong lead-generation, negotiation, presentation, and closing skills.
- Ability to develop relationships with Production, Process Engineering, Quality, Manufacturing Engineering, and Purchase teams.
- Strong commercial understanding and ability to prepare technical-commercial proposals.
- Willingness to travel extensively for customer meetings across South India/India as required.

Qualification

- Bachelor's/Diploma degree in Electronics, Electrical, Instrumentation, Mechanical Engineering, or a related field.
- 3–8 years of relevant sales/application experience in SMT, PCB assembly, electronics manufacturing, industrial automation, or inspection equipment.
- Candidates with direct AOI/SPI sales experience and SMT application knowledge will be given preference.

Key Competencies

- AOI & SPI product/application knowledge
- SMT process understanding
- Technical sales
- Business development
- Customer relationship management
- Solution selling
- Negotiation and closing
- Presentation and communication skills
- Market development
- Target-oriented approach

What We Offer

- Performance-based incentives.
- Exposure to leading OEM/EMS customers and electronics manufacturing projects.
- Career growth opportunities in technical sales and business development.

Interested candidates: Please share your updated CV highlighting your experience in AOI/SPI, SMT and technical sales/business development.

📌 Sale-AOI & SPI(SMT) (Bengaluru)
🏢 Independent Recruitment Consultant (freelancer)
📍 Bengaluru