Role & responsibilities

Digital Marketing & Paid Media (Strategic Support)

- Act as a strategic partner to Paid Media teams across Google, Meta, LinkedIn, and other platforms
- Influence paid performance through keyword intelligence, landing page optimization, CRO inputs, and funnel alignment
- Ensure paid campaigns align with long-term organic growth, brand positioning, and efficiency metrics (CAC, ROAS)

SEO Strategy & Organic Growth Ownership

- Own SEO as a core growth channel across one or multiple websites
- Define and execute long-term organic growth strategy covering technical, on-page, and off-page SEO
- Lead technical SEO initiatives including Core Web Vitals, crawlability, indexation, schema, and site architecture
- Build scalable keyword, internal linking, and topical authority frameworks
- Lead SEO during migrations, redesigns, and structural changes with minimal organic risk

Content Strategy & Multi-Site Management

- Own content strategy integrated with SEO and Paid Media objectives
- Ensure content is search-intent driven, conversion-focused,



and E-E-A-T compliant
- Maintain consistency, quality, and governance across multiple websites
- Track and optimize content performance for traffic, engagement, and conversions

ANALYTICS, REPORTING & LEADERSHIP

- Own end-to-end digital performance measurement across SEO, Paid Media, and Content
- Translate data into business insights, growth forecasts, and leadership-ready reports
- Define KPIs tied to traffic, pipeline, revenue, and efficiency
- Act as the single point of accountability for digital marketing outcomes

Preferred candidate profile

- Positive experience in Digital Marketing with strong SEO ownership
- Proven success scaling organic growth for competitive websites
- Working knowledge of Paid Media platforms and performance metrics
- Experience managing content strategy and multiple websites
- Strong analytical, leadership, and stakeholder management skills

📌 Seo Executive (Noida)
🏢 WAE India
📍 Noida