JOB DESCRIPTION
I. JOB DETAILS
Job Title
Assistant Manager-Sales & Marketing (OOH)
Reporting Supervisor
AGM-Sales & Marketing
II. JOB PURPOSE
The role holder will be responsible for leading alliances across all non-network opportunity channels including Clinicians, Hospitals / Nursing Homes, Healthcare Facilitators amongst others for all Max@Home services. The individual needs to have strong sales & inter-personal skills along with demonstrated outcomes in revenue achievement
III. KEY RESPONSIBILITIES
Core Responsibilities
- Overall Sales of Out of hospital (other than Max healthcare hospitals) for MHC’s home care business.
- Hunting and farming of Key accounts/clinicians/channels/Institutes for generating business.
- Effective participation in overall business set-up as a key member of the team
- Provide analytics and ground understanding of market specific business models for streamlining and ensuring 100% quality service delivery within the timeline
- Create a solid influencer base for the business, with high active accounts and retention percentages.
- Provide insights & oversights to OOH lead through market intelligence, monitoring & analyzing market trends, developing metrics and periodically monitoring the performance.
- ROI led ownership of sales and marketing activities required to drive and expand organization’s revenues.
- Ownership of targets for all defined service lines, including but not limited to:
- Nursing
- Assistance
- Pathology
- Physiotherapy
- Equipment
- Other new service
IV. KEY PERFORMANCE INDICATORS
Measurable Deliverables
- Drive and expand the sales network by generating leads through interaction with the Medical.
- Responsible for overall sales targets and business profitability.
- Generate new business using existing and potential customer networks in the region
- Monitor sales metrics e.g. Accounts performance (accounts on-boarded, active %, enquiries, retention), Sales Performance (Target achievement, Lead funnel: Enquiries to