Job Description Specialist – Influencer Marketing
n Job Description:
n We are seeking a highly driven and experienced Influencer Marketing to lead and scale our influencer marketing initiatives across multiple platforms including Instagram, Facebook, YouTube, Snapchat, and more. This role demands a strategic thinker who can manage end-to-end influencer campaigns, build strong creator relationships, and deliver data-backed performance insights.
n Key Responsibilities:
n n Influencer Strategy & Selection:
n Identify, research, and vet potential influencers across platforms, aligning with brand goals and audience segments.
n Partnership Development & Negotiation:
n Lead influencer outreach, build partnerships, negotiate contracts, and finalize deliverables to ensure mutually beneficial collaborations.
n Campaign Execution & Management:
n Oversee and ensure smooth execution of influencer campaigns—from onboarding to content delivery and post-campaign analysis.
n Relationship Management:
n Develop and maintain long-term relationships with influencers and creator networks to foster trust and loyalty.
n Performance Monitoring & Analytics:
n Track and monitor live campaigns,



ensuring deliverables are met and performance metrics are in line with KPIs. Compile reports, engagement data, and campaign insights.
n Cross-functional Collaboration:
n Work closely with creative, brand, and strategy teams to align influencer content with overall marketing objectives.
n Industry & Trend Analysis:
n Stay up to date with platform updates, creator trends, and emerging opportunities to keep campaigns fresh and culturally relevant.
n Reporting & Presentations:
n Prepare campaign reports, presentations, and case studies that showcase campaign impact and learnings.
n n Qualifications & Requirements:
n n 0-1+ years of experience in influencer marketing or digital partnerships, preferably in a fast-paced media or agency environment.
n Proven ability to lead influencer campaigns from ideation to execution.
n Robust negotiation skills and experience in influencer contract management.
n Excellent communication and relationship-building abilities.
n Data-driven mindset with a strong grasp of influencer marketing metrics and tools.
n Passionate about content, social platforms, and digital culture.
n

📌 Influencer Marketing Trainee (Raigarh)
🏢 VidUnit
📍 Raigarh