JOB DESCRIPTION – BUSINESS DEVELOPMENT MANAGER

Position Title

Business Development Manager (BDM)

Department

Sales & Business Development

Reporting To

Manager – Sales & Business Development

Location

Indore, Madhya Pradesh

Employment Type

Full Time – Field Sales

Experience Required

2 – 5 years in B2B / B2C, Industrial Sales, Institutional Sales experience in Coal

Qualification

B.E./B.TECH/ MBA Or Graduate of any stream

Travel

Extensive travel within assigned territory

1. Position Summary

Responsible for developing new business and expanding the assigned territory for Coal Supply & Industrial Fuel Solutions. The role involves identifying coal-consuming industries, generating leads, understanding customer requirements, offering suitable coal grades, negotiating commercial terms, closing orders and maintaining long-term customer relationships.

2. Key Responsibilities

2.1 Lead Generation and Prospecting

- Identify and develop new customers through market visits, references, cold calling, industry networks.
- Target Manufacturing companies like Pharmaceutical, Chemical, Paper, Steel, Sponge Iron, Cement, Agro Industries and other coal-consuming industries.
- Build and maintain a strong customer/lead database and classify leads as Hot / Warm / Cold.

2.2 Sales and Revenue Generation

- Achieve monthly, quarterly and annual sales targets.
- Understand customer requirements regarding coal quantity, size, GCV, ash, moisture and other quality parameters.
- Promote suitable Steam Coal, Slack Coal and ROM Coal as per customer requirements.
- Prepare quotations,



negotiate prices and commercial terms and close orders.
- Follow up on POs, advance payments, dispatches, deliveries and outstanding receivables.

2.3 Coal Supply & Coordination

- Coordinate with procurement, logistics and operations teams for timely supply.
- Monitor dispatches, delivery schedules, quantity and quality-related requirements.
- Coordinate with customers regarding sampling, testing and quality issues.
- Ensure smooth execution of orders and resolve customer concerns.

2.4 Customer Relationship Management

- Develop and maintain strong relationships with Purchase, Commercial, Plant and Management teams.
- Conduct regular customer visits and follow-ups.
- Generate repeat orders, referrals and long-term supply opportunities.
- Address customer complaints and coordinate for timely resolution.

2.5 Market Intelligence

- Track coal prices, availability, demand and competitor activities.
- Identify new coal-consuming industries and emerging business opportunities.
- Monitor market trends, customer requirements and applicable industry developments.
- Share market feedback and business opportunities with management.

2.6 Reporting and Documentation

- Maintain Daily Sales Report, Lead Tracker and customer database.




- Submit weekly/monthly sales and market reports.
- Track enquiries, quotations, orders, sales and collections.
- Participate in sales review meetings with complete data and updates.

3. Key Performance Indicators

- Achievement of monthly/quarterly sales targets.
- Current qualified leads and customer acquisitions.
- Customer visits and enquiries generated.
- Lead-to-order conversion ratio.
- Sales volume and revenue generated.
- Repeat orders and customer retention.
- Timely collection of receivables.
- Accuracy and timeliness of reporting.

4. Required Qualifications and Experience

- B.E./B.TECH/ MBA Or Graduate of any stream.
- 2–5 years of experience in B2B, B2C, Industrial, Institutional or Project Sales.
- Experience in Coal, Steel, Cement, Power or related industries will be an advantage.

5. Skills and Competencies

- Strong communication, negotiation and relationship-management skills.
- Basic understanding of coal quality parameters – GCV, Ash, Moisture, Size, ADB/ARB, etc.
- Strong sales, follow-up and order-closing abilities.
- Target-oriented and comfortable with extensive field travel.
- Good knowledge of MS Excel, Word and CRM/reporting tools.
- English, Hindi and regional language proficiency preferred.

6. Compensation and Growth

- Fixed Salary + Performance-Linked Incentives.
- Travel/Conveyance and other allowances as per company policy.
- Career growth opportunities based on performance and business contribution.

Contact No: +91 (phone hidden), Email: [email protected]

📌 Business Development Manager (Indore)
🏢 Centurion Energy (I) Private
📍 Indore