Key Challenges

To create a sales operating plan with the team, considering local factors impacting business, such as competitor presence, existing relationships, new prospect opportunities, etc., aimed at achieving sales targets

To grow market share as a new brand against established competition, overcoming competitive pressures to create book of desired size for the branch/ city

To constantly upgrade financial & operational know how of self and team members on industry dynamics, effective negotiation and relationship building, and productive loan processing for maintaining lasting relationships with customers while ensuring portfolio health and profitability

To ensure loan conversion/ sanction/ utilization percentages are high and an appropriate sourcing funnel is built to meet targets





To ensure credit quality and effective portfolio selection/ pre-screening thereby minimizing potential NPAs

To ensure compliant sales operations at all times, despite sales pressures and market cycles

Enabling Skill Sets & Qualifications

Critical skill sets required to meet these challenges include business and commercial acumen, team management and communication, execution skills, product-market understanding, and operations integration & controlling skills.

Education & experience required to fulfil this profile are a postgraduate with minimum 2 - 4 yrs of total sales experience in the Banking/ NBFC space, of which at least recent 2 yrs experience should be in HFC sales.

📌 Sales Manager (India)
🏢 Aditya Birla Capital
📍 India