About the Job
Marketing Manager – Strategic Growth, Digital Lending & Fintech Products

Company: CreadxMoney Fintech Pvt. Ltd.

Experience: 4+ years

Employment Type: Full-time

Location: Pune
Role Overview
The candidate will independently lead strategic marketing and growth initiatives for CreadxMoney’s digital lending and fintech products. The role involves developing and executing customer-acquisition strategies for personal loans, STP digital lending products and high-ticket business loans, from campaign planning and product positioning through lead generation, application conversion, approval and disbursal growth.
The candidate will work closely with the Product, Technology, Credit, Sales, Operations, Compliance and Business teams to build scalable marketing funnels, improve customer journeys, strengthen brand communication and deliver measurable business growth.

Key Responsibilities
• Develop and execute marketing strategies for personal loans, STP digital lending products and high-ticket business loans.
• Plan and manage performance-marketing campaigns across Google,



Meta, LinkedIn, affiliate, SEO, content and other relevant digital channels.
• Drive qualified leads, applications, approvals and disbursals while maintaining robust lead quality and efficient customer-acquisition costs.
• Understand each lending product’s target customer, eligibility criteria, documentation requirements, pricing, credit journey and value proposition, and create effective marketing communication around them.
• Build and optimize digital acquisition funnels, landing pages, application journeys and customer communication flows to improve conversion rates.
• Work closely with Product and Technology teams to identify customer drop-offs, improve the STP journey and support a smooth digital onboarding experience.
• Coordinate with Credit, Sales and Operations teams to improve lead quality, follow-up processes, application processing, approval rates and disbursal outcomes.
• Develop ca

📌 Marketing Manager – Strategic Growth, Digital Lending (Pune)
🏢 Creadxmoney
📍 Pune